Today, Ferguson and Bardell, Inc. can be characterized as follows:
Number 1 architectural firm in the Midwest.
Growth acceleration in past 2 years as satellite offices added.
• 620 consultants (billable resources) with varying expertise.
• Average billable time for all consultants: 92%
• Average tenure of consulting personnel: 7.5 years.
Marketing team has 25 people in central office and 2-3 in each satellite.
Sales team tends to focus on highly visible architecture projects by
maintaining an extensive corporate contact list. Sales meets with potential
clients and draws up proposals. When a proposal is agreed to in principle, a
contract is drawn up. The legal department reviews...