Print technology has evolved over centuries. That gave us sufficient time to
understand how to best present information in print so that the reader will get
the most out of it, with the least amount of effort.
It is no coincidence that most books have similar formats; the type of fonts
used, their size, the number of words per line, the number of lines per page,
have all been optimized for the reader. It took those centuries to learn this.
But because the technology was not developing at a very rapid pace, we had
those centuries to learn....