If you’re a regular reader of Packet®, you’ve no doubt noticed our new look. Packet has
been redesigned to match a new look and feel that has been incorporated throughout all
of Cisco’s communications vehicles. From the commercials you see on TV, to the boxes
that deliver your latest networking components, the company is adhering to a cohesive
design philosophy that is collectively referred to in marketing circles as a corporate identity
system. The theory is, if you’re spending money on individual communications, each
with its own audience, objectives, and agenda, you also want them to work together for
a higher purpose—in this case, to build brand...