m \m iiiii)<br />
t»» V . .<br />
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flii^n Vidt Nam cd biy mang vidn thdng di ddng hdp ddn eho khdch hdng.<br />
dang c^nh tranh trdn thj tradng han 86 tridu din. Ndm 2010, ede mang di ddng MoblFone, VinaPhone<br />
Khdng cdn li manh dit miu m& vi dd khai thie vd Viettel da 0am eude binh qudn 15%, ede dpt<br />
nhu nhiing nim tiudc, dc nhi cung dp dich vu khuydn mai nhdn ddi the nap eho thud bao tta tmdc<br />
cho ring thi tiudng vidn thdng dang phii tim dch dien ra ddn ddp... Tuy nhidn, ngdnh vidn thdng Vidt<br />
ting trudng tiong mdi tnidng kinh doanh ngiy mdt Nam vdn dat doanh thu hon 226.000 ti ddng trong<br />
khd khin. Tuy niiidn, theo dc chuydn 0a Mnh td, nam 2010, ttong dd ehi ridng VNPT vd Viettel da<br />
mic dii cinh cda dangh^p din ddi vdi mdt sdmang chidm den 85%, toong duong mue khoang 193.000<br />
cd sd lupng khich hing nhd nhung vd dii h^, diy ti ddng. Thi tmdng vidn thdng se tidp toe tdng ttong<br />
vin li mdt tiii trudng tidm ning ddi vdi dc nhi nam 2011, khi VNPT vd Viettel vdn tidp toe ddt ra<br />
cung dp khic, hua h^n su sdi ddng cua mdt thi muc tidu cao hon.<br />
tiudng vidn thdng phit tiidn cao han.<br />
Canh ttanh la tdt ydu bdn eanh nhiing nhidm vu<br />
md rdng thi tmdng, dd nit ngdn khoang each sd giQa<br />
CANH TRANH SONG CON ede vimg, Meh thich nhu edu dd phuc vu cho su tang<br />
Kinh dpanh dich vu vidn thdng, ngodi nhung ydu tmdng. Didu nay the hidn qua tdc dd gia tdng phu<br />
td canh tranh sdng edn, cdn Id edu ehuydn vd tan sdng nhanh chdng eua cde mang vidn thdng ttong<br />
sd vd tdi nguydn, thude tdm quy hoach vi md. Nhidu thdi gian qua. Mat khde, ede doanh nghidp cQng<br />
ndm nay, vai ttd dan ddu thi tiirdng dang thudc vd dang nhay vdo thi tmdng ndi dung vdi vide tung ra<br />
Viettel vd VNPT. Vd kdt qud cua su canh tranh ttong ngdy edng nhidu cde dieh vu mdi vd hdp ddn.<br />
nhiing ndm qua Id ede mang di ddng ndy dd nhanh Thi tmdng vidn thdng phdn hod khd rd ndt vdi su<br />
chdng phu sdng todn qudc, mang lai nhidu tidn ich ldn at cua ba mang MobiFone, Viettel vd VmaPhone,<br />
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TAP CHI CNTT&TT KY 1 (7.2011) 43<br />
GHI NHAN TRAO OOI<br />
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Bieu (to ph.it trien thue b;iu di ttong trong nam 201U<br />
o<br />
148.9 ISl 157.8<br />
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3<br />
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<br />
><br />
c<br />
t><br />
Q<br />
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1/2010 2/2010 3/2010 4/2010 S/2010 6/2010 7/2010 8/2010<br />
<br />
Hinh 1: S6 lieu cong bd cCia Tdng cue thong ke tinh hinh phat trien<br />
thue bao di dpng 8 thang dau nam 2010<br />
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trong khi cde mang edn lai phat tridn do udt. Su ttdn thi tmdng vdi nhimg gdi dieh vu khd hap ddn.<br />
trdm Idng eua ede mang ndy do nhidu nguyen nhdn, Tuy nhidn vdi uu thd den hang tram trieu sd SIM,<br />
trong dd khdng the khdng dd edp den ndng lue ddu ehi edn mpt dot khuydn mai eua mang ldn thi hau<br />
to, kha ndng tdi ehinh dd duy tri lupng khdch hang nhu ede mang nhd "dd tmdc sdng ldn"<br />
dn dinh vd du sue "dua" trong eude eanh tranh ddi DE VIEN THONG LA NEN TANG PHAT<br />
hoi. Cdng ddng sir dung dang "quydt dinh" su tdn tai TRIEN KINH TE<br />
eua hp, ndu khdng tmdng vdn.<br />
Cde nhd ddu to trong linh vue edng nghd ed chung<br />
Trong khi S-Fone hien vdn chua giai quydt dupe mdt nhan dinh rdng Chinh phu dang cd nhung quydt<br />
khue quanh cua md hinh ddu to BCC dd ehuyen tdm Idn cho vide phdt tridn ngdnh vidn thdng vd eoi<br />
sang lien doanh, thi EVN Telecom vdn hdi du cde dd la "ndn tang nang ddng" cho phdt tiidn Mnh td -<br />
ydu td de birt pha, dupe xem Id nhd ddu to cd dii xa hdi. Vide hd trp cde edng ty vd khu vue, dae bidt<br />
nang lue eanh tranh vdi la vidn thdng, la quan trpng<br />
Viettel vd VNPT, thi dudng dd Vidt Nam xdy dimg dupe<br />
nhu ehuydn ddng chdm mdt ndn tang ha tang hien<br />
chap vd mang di ddng dai vd ed sue eanh ttanh.<br />
ddi vdi hp rd rdng khdng<br />
Khi Mnh td phdt trien,<br />
phai Id lpi thd. Hai mang<br />
nhu edu thi tmdng vd ede<br />
Beeline va Vietnamobile<br />
dieh vu buu ehinh, vidn<br />
cQng dang hut hoi. Thue<br />
tiidng vd CNTT tdng tmdng<br />
td eho thdy cdc mang nhd<br />
manh, thi tmdng tidm ndng<br />
nay ludn ed rihung bude di dd phat tridn ede dich vu<br />
sang tao dd cd the tru dupe Hinh 2: Ngodi tang tricng vGng phu sdng, cdc nha mang dua mdi rdt ldn dd tao co hdi<br />
nhau nang cap chat lupng djch vu<br />
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TAP CHI CNTT&TT KY 1 (7.2011)<br />
G H I NHAN T R A O O O I<br />
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Bdng 1: ARPU ciia djch vu dien thoai di dpng tai cac thi trubng trong khu vuc chau A - Thai Binh Duong<br />
(Don vj: USD)<br />
<br />
Naiii 2008 2009 2010 2011 2012<br />
Australia 543 544 535 523 510<br />
China 123 120 113 105 100<br />
HongKpng 230 211 199 191 187<br />
India 80 35 28 24 22<br />
Il)i4.Qnesia 60 51 48 46 44<br />
Japan 746 694 677 666 654<br />
Korea 418 404 391 380 372<br />
Malaysia 211 196 190 184 181<br />
New ^eal^iid 339 323 313 304 297<br />
Pakistan 39 35 28 24 22<br />
Phi%pni«s 53 47 45 44 43<br />
Singapore 371 347 335 325 318<br />
Taiwan 278 265 251 241 234<br />
Thailand 85 76 73 70 68<br />
Yiejtnain 46 38 35 34 33<br />
(Nguon: OVUJ U20R 0; so lieu ndn1 2008, 2009<br />
Id so lieu thy:c ti 201 Otrdd i Id so lieu du bdo)<br />
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dd cdc doanh nghidp cung cdp dieh vu buu ehinh, tridn cd vdn, trinh dd cdng nghe, kinh nghidm quan<br />
vidn thdng, CNTT phdt tridn eae boat ddng Mnh ly vd eanh tranh qude td cao. Mue dp eanh tranh se<br />
doanh eua minh. Cung ehinh vi sire hut ldn ndy da didn ra gay gdt hon, pham vi rdng hon vd sdu hon.<br />
khidn cdc nhd cung cdp mang di ddng eua Viet Nam Hdi nhdp, vidn thdng Viet Nam thu hut dupe<br />
phdi ehiu sue dp rdt ldn to cdc hang tdn todi cua ngudn vdn vd Mnh nghidm quan ly to eac nhd khai<br />
nudc ngoai khi hdi nhdp. Didu nay da dupe minh thde nudc ngodi thdng qua vide hpp tde vdi ede nhd<br />
chimg khi da ed rdt nhidu hang nude ngodi bdy td khai thde ldn trdn the gidi de phdt tiidn, hidn dai<br />
y dinh mua lai ed phdn eua cdc mang di ddng nhu hod mang ludi vd eung edp dieh vu, ddng thdi eo<br />
MobiFone, VmaPhone bay Viettel khi ed phdn hod hdi timg bude thdm nhdp ratiiitirudngkhu vue vd<br />
ede mang ndy trong thdi gian tdi. Cdc doanh nghidp tren thd gidi. Canh tranh giua cde doanh nghidp,<br />
vidn Uidng ttong nudc ndi chung vd Tap dodn Buu tao ddng lue phdt tridn eho tiing doanh nghidp vd<br />
ehinh Vidn thdng Vidt Nam VNPT ndi rieng se ehiu eho ea ngdnh vien thdng vd CNTT Viet Nam. Canh<br />
nhung dp luc e^nh tranh manh me to phia ede ttanh phdt tridn tao co hdi eho ede doanh nghidp<br />
doanh nghidp d ede nude ed ndn edng nghidp phdt vidn thdng trong nude to ddi mdi va tdi eo edu dd<br />
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TAP CHI CNTT&TT K Y I (7.2011) 45<br />
GHI NHAN TRAO D O I<br />
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Gtaido^nl Claid«f n 2 CiatdovnJ Glaldo*n4<br />
Khdrdtu Tangliu^ng T4