Tiểu luận Quản trị marketing: Xây dựng kế hoạch marketing cho dịch vụ internet banking của ngân hàng ACB trình bày tổng quan về thị trường, xu hướng thị trường của dịch vụ Internet banking, tốc độ phát triển internet banking trên thị trường Việt Nam, các dịch vụ hiện có của ACB Online, kế hoạch về thời gian và chi phí marketing.
Thuyết trình: An examination of the relationship between service quality dimensions, overall internet banking service quality and customer satisfaction nhằm mục đích sự hài lòng của khách hàng, tổng thể chất lượng dịch vụ internet banking, chất lượng sản phẩm dịch vụ ngân hàng.
This paper discusses the effects of bank competition on bank loan and deposit rate levels as well as on
their responses to changes in market rates and, hence, on the monetary policy transmission mechanism.
Given the prominent role of the banking sector in the euro area’s financial system, it is of significant
importance for the ECB to monitor the degree of competitive behaviour in the euro area banking
market. A more competitive banking market is expected to drive down bank loan rates, adding to the
welfare of households and enterprises.
This lecture presents five core principles of money and banking: Time has value, risk requires compensation, information is the basis for decisions, markets set prices and allocate resources, stability improves welfare. Inviting you refer for more details.
Part II of this book focuses on financial markets, markets in which funds are trans-
ferred from people who have an excess of available funds to people who have a short-
age. Financial markets such as bond and stock markets are crucial to promoting
greater economic efficiency by channeling funds from people who do not have a pro-
ductive use for them to those who do. Indeed, well-functioning financial markets are
a key factor in producing high economic growth, and poorly performing financial
markets are one reason that many countries in the world remain desperately poor.
Philip Kotler (PK) is the author of more than 100 books and articles specializing in marketing, is the leading expert of Kotler Marketing Group in the field of marketing strategy (customers regularly use the services of Philip Kotler as IBM, Apple, General Electric, AT & T, Honeywell, Bank in America, Merck). He is also professor of the prestigious universities such as Johnson & son or Kellogg Marketing Institute. In 2002, Kotler was voted as one of 50 experts "stunned" in the field of Marketing (The Top Business Guru)....
Philip Kotler (P.K) là tác giả của hơn 100 cuốn sách và bài báo chuyên về marketing, là chuyên gia hàng đầu của Kotler Marketing Group trong lĩnh vực hoạch định chiến lược marketing (các khách hàng thường xuyên sử dụng dịch vụ của Philip Kotler là IBM, Apple, General Electric, AT&T, Honeywell, Bank of America, Merck). Ông cũng là giáo sư của nhiều trường đại học danh tiếng như Johnson & son hay Viện Marketing Kellogg.
Internet banking (IB) đang trở thành một xu hướng chính trong thị trường tài chính ngày nay. Ở Việt Nam dịch vụ IB còn mới mẻ và chưa nhận được sự quan tâm của khách hàng. Mục đích của nghiên cứu là xác định các nhân tố ảnh hưởng đến ý định sử dụng IB tại Việt Nam.
Abnormal returns:Part of the return that is not due to systematic influences (market wide influences). In other words, abnormal returns are above those predicted by the market movement alone. Related: excess returns. Absolute priority :Rule in bankruptcy proceedings whereby senior creditors are required to be paid in full beforejunior creditors receive any payment.
On April 6, 1998, the creation of Citigroup through the combination of
Citicorp and Travelers Inc. was announced to the general applause of
analysts and financial pundits. The “merger of equals” created the world’s
largest financial services firm—largest in market value, product range,
and geographic scope. Management claimed that strict attention to the
use of capital and rigorous control of costs (a Travelers specialty) could
be combined with Citicorp’s uniquely global footprint and retail banking
franchise to produce uncommonly good revenue and cost synergies.
With the wide swings in the stock prices in recent years, students of money and banking have become increasingly interested in what drives the stock market. As a result, I have expanded the discussion of this market by describing simple valuation methods for stocks and examining recent developments in the stock market and the link between monetary policy and stock prices.
If you want to learn how to be a super-trader, then closely examine the
concepts in this book. It is based on a proactive trading program that
has helped my firm, SAC Capital Management, LLC, grow from a $20-
million hedge fund to one handling over $500 million annually after
only five years.
I have been trading the stock market for twenty years. Originally, I
made my trading decisions by watching the ebbs and flows of the ticker
tape. I knew very little of the fundamentals of the companies I was trad-
ing and based my decisions on the tape action. Later, as I refined my
art, I began...
Today’s banking and trading institutions realize they must move and move quickly to capitalize on new
business opportunities in wireless banking and trading. Resistance to the implementation of wireless
banking can lead to major losses at the business and market share levels.
Wireless service soon will be a necessity for the end-user. Although many technological barriers need to
be overcome, it is imperative to embrace the change.
Wireless banking and trading is only an extension of the product offerings for the financial institutions.
Iam happy to present the second English edition of Money,
Bank Credit, and Economic Cycles. Its appearance is particularly
timely, given that the severe financial crisis and resulting
worldwide economic recession I have been forecasting,
since the first edition of this book came out ten years ago, are
now unleashing their fury.
Market timing is not a fun vocation or avocation. It is tough and
ugly. I know this well, because I’ve been a market timer in the
trenches since 1983, both as an investor and as an advisor.
Timing requires thick skin and iron resolve. Because it is not
understood, market timing is almost universally scorned on Wall
The Advance-Decline Line is a market breadth indicator and should be compared to
the other market indices like the Dow Jones or S&P 500. Daily or weekly NYSE data is
used in the calculation. Because the Advance-Decline Line reflects the action of the general
market, any divergences are watched closely by market technicians. As long as the Dow
and the Advance-Decline Line are moving in the same direction the trend will continue. If
the Dow makes a new high which is not confirmed by a high of the Advance-Decline Line,
caution is warranted. Vice versa, if the Dow makes a...
Khóa luận tốt nghiệp: Phát triển hoạt động marketing trong cho vay tiêu dùng tại ngân hàng thương mại cổ phần các doanh nghiệp ngoài quốc doanh (VP Bank) trình bày tổng quan về cho vay tiêu dùng và hoạt động marketing trong cho vay tiêu dùng của ngân hàng thương mại cổ phần các doanh nghiệp ngoài quốc doanh VPBank. Giải pháp phát triển hoạt động marketing trong cho vay tiêu dùng tại ngân hàng thương mại cổ phần các doanh nghiệp ngoài quốc doanh VPBank.