Phần 1 cuốn giáo trình "Tiếng Anh chăm sóc khách hàng - Customers' services (dùng trong các trường trung học chuyên nghiệp)" cung cấp cho người đọc các bài học về các lĩnh vực: Business ethics, customer relations, marketing in business, promotion, steps to sales succes. Mời các bạn cùng tham khảo nội dung chi tiết.
"Customer Relationship Management: The Winning Strategy in a Challenging Economy"
As the economic environment continues to fluctuate, many organizations are asking themselves what strategies they can pursue to bring tangible business benefits while taking stock of the economic conditions.
In a growth economy, businesses typically work hard to expand their customer base and spend aggressively to stoke the growth engine. When money is tight however, existing customer relationships grow in importance as organizations seek a cost-effective way to nurture business expansion.
This case study center’s on a large banking organization destined to develop a customer relationship data warehouse
in order to meet competitive demands and improve its customer service and profitability. Key business activities,
scoping process leading to development of the Data Warehouse will be discussed along with reference to technical
architecture, but, not the data base layout and related metrics owing to paper space limitations .Due to competitive
nature of financial business, name of the Bank in question will not be disclosed....
Given the important role being played by knowledge management (KM) systems in the current
customer-centric business environment, there is a lack of a simple and overall framework to
integrate the traditional customer relationship management (CRM) functionalities with the
management and application of the customer-related knowledge, particularly in the context
of marketing decisions.
This Guide is designed to help vocational rehabilitation (VR) programs serving American
Indians/Alaska Natives collect customer satisfaction data in culturally sensitive ways. While this
Guide is written for VR program staff, it is intended to be useful to anyone interested in VR and
related topics. So, when we say “you” in the Guide, we are referring to VR program staff but, by
extension, we mean any reader.
ECUS_KD is an effective solution for enterprise to do Customs operations.
Enterprise’s users input the declaration sheets data as well as related documents as
normal paper profile and send to the Customs. The Customs system will create “the
receiver number” and feed back to the enterprise. Then enterprise brings the paper
profile and “the receiver number” printed from the program to the Customs Office to do
As of this writing, the Department of Administrative Services (DAS) is in the proposal stage, and has yet to be signed into legislation. Part of the planning for this new endeavor includes assigning customer relations, sales and marketing goals to the Customer Relations Committee.
Companies are increasingly attempting to replace or expound product-orientated strategies by customerorientated
strategies. For this reason, the quantification of customer relations within the scope of the
balanced scorecard is increasingly achieving significance as an implementation instrument for strategies
and as a supplement to classic product profitability analysis.
Many studies have related overall satisfaction with some product or service to satisfaction with specific aspects of the product or service (Oliver 1980, 1993; Parsuraman, Berry, and Zeithaml 1988, 1991; Anderson and Sullivan 1993; Garbarino and Johnson 1999; DeWulf, Odekerken-Schröder, and Iacobucci 2001). Customers may explain their satisfaction with a product or service in terms of specific aspects such as the product attributes, price, customer service, or a combination of these various features.
Building marketplace excitement before media advertising breaks. Creating advertising news where there is no product news. Introducing a product with little or no advertising. Providing a value-added customer service. Building brand-to-customer bonds
Web search engines today typically show results as a list of titles and short snippets that summarize how the retrieved documents are related to the query. However, recent research suggests that longer summaries can be preferable for certain types of queries. This paper presents empirical evidence that judges can predict appropriate search result summary lengths, and that perceptions of search result quality can be affected by varying these result lengths. These ﬁndings have important implications for search results presentation, especially for natural language queries. ...
Chapter 10: Creating customer dialogue. After reading this chapter, you should be able to: Understand the process of customer relationship management, relate various marketing activities to that process, understand how strategy varies depending on the application of buying theory.
Research objectives: Overviewing scientific works relating to development of trade relations between Viet Nam and SACU countries, issues had been researched, identifying issues have not been or not deeply been then decide to further research in this thesis. This thesis will theoretically and practicially resarch international trade in general and trade relations between a country and member countries of a customs union in particular.
The objectives of the study are: To collect and select theory related to customer satisfaction; to determine effects of different factors on customer satisfaction usingmobile telecomunication services; to determine effects of customer satisfaction on customer loyalty withmobile telecomunication services provided by three mobile network operators: Vinaphone, Mobifone and Viettel.
The first edition of Global Logistics and Distribution Planning: Strategies for
Management appeared in 1988. Since then the whole field of logistics has
changed. Of course, there is still agreement about the basic principle of a
supply chain as ‘the series of activities and organizations that materials –
both tangible and intangible – move through on their journeys from
initial suppliers to final customers’ (Waters, 2009).
Jo Chipchase has a professional background in both journalism and PR. She runs Can-
U-Hack-It, a company that provides new media, editorial and PR services to a diverse
range of clients; co-runs the UKPress online networking group for communication
professionals (www.ukpress.org); and is editorial director of Press Dispensary
(www.pressdispensary.co.uk), which offers affordable press release writing and distribution
services to small businesses. She has written for numerous publications, covering
topics ranging from internet to lifestyle. Jo lives and works on the south coast of England.......
Purpose of this document is to provide an architectural overview of CRM system. Through this document, project team and IT Department can have an overview and understand the whole system. They can know how CRM system will be developed and which systems CRM will have to integrate with.
This document also describes all constraints that the design of the system must follow to meet the business and maintenance requirements.
The Customer Satisfaction Work Group (Work Group) of the Workforce
Information Council (WIC) was appointed to explore the issue of customer satisfaction as
it relates to labor market information (LMI) providers and users of the information. The
Work Group was composed of eleven members, two support personnel and a consultant.
They met formally three times between October 2002 and June 2003, and gave quarterly
updates to the WIC.
Workforce Investment Act of 1998.
and federal agencies;
The States Parties to this Convention,
Bearing in mind the broad objectives in the resolutions adopted by the sixth special session of the General Assembly of the United Nations on the establishment of a New International Economic Order,
Considering that the development of international trade on the basis of equality and mutual benefit is an important element in promoting friendly relations among States,
Quality Management thinking has influenced a revolution in the way organizations are managed over the past few decades. Ideas such as customer focus, ethical management, continuous improvement, Six Sigma, leadership and organizational learning have all been impacted by – and in some cases developed from - this important field. This study guide provides a coherent view of the underlying principles quality management, and how these relate to practical application in a range of organizations.