English for Business Communication is a short course for people in or preparing for work who need to improve their English in these key areas: socialising, telephoning, presenting, taking part in meetings and negotiating. With its modular approach it is easy to fit into any teaching programme.
As the title suggests, the focus is on developing speaking skills in the contexts of day-to-day dealings with customers, clients and suppliers of services or goods. Great emphasis is also placed on developing listening skills.
This publication was originally written as a text for a business communication course
and has subsequently been expanded. It sets out to explain some business
communication issues and hopefully assist in making you a better communicator, both
at work and in your personal life.
For business success the ability to communicate at different levels, by a variety of
methods, to peers and superiors, sideways to your counterparts and downward to
people you are supervising is essential.
Business Communication Games are a great way to get everyone on the same page in a fun and memorable way. Find out about games for business communication in ebook Business Communication Games: Photocopiable Games and Activities for Students of English for Business.
Chapter 1 - Communicating in the workplace. This chapter includes contents: The importance of communication in business, current challenges, three main categories of business communication, formal and informal communication networks, business communication as a form of problem solving, the contexts for each act of business communication, the business communication process.
Chapter 1 - Establishing credibility. After studying this chapter you will be able to: Explain the importance of establishing credibility for business communications; describe how competence, caring, and character affect your credibility as a communicator; define and explain business ethics, corporate values, and personal values; explain the FAIR approach to ethical business communications.
Chapter 7 - Email and social media for business communication. In this chapter you will learn: Apply principles for writing effective emails, explain how to handle emotion effectively in online communications, describe strategies for managing digital message overload, explain characteristics of the emerging Social Age,...
Chapter 1: Understanding workplace communication. The learning objectives for this chapter include: The importance of communication in business, current challenges, the three main categories of communication in business, formal and informal networks, business communication as problem solving, the contexts of business communication, the business communication process.
Upon completing this chapter, you will be able to write business communications that have a positive effect on human relations. To reach this goal, you should be able to: Explain the need for a positive effect in business messages, use a conversational style that has the appropriate level of formality and eliminates “rubber stamps”, use the you-viewpoint to build goodwill,...
Lecture Lesikar's business communication: Connecting in a digital world (13/e) - Chapter 9: Making your case with persuasive messages and proposals. This chapter presents the following content: Advice about persuasion, persuasive requests, ethical concerns, sales messages, proposals.
Essentials of business communications is a must-have resource for students who are looking to succeed in today's technologically enhanced workplace. Retained in this new edition are the elements that have made it so successful -- clear and concise examples, accurate model documents and strong practice exercises that do not overwhelm the students.
Business Vocabulary In Use í designed to help intermediate and upper- intermediate learner of business English improve their business vocabulary. It is for people studying English before they start work and for those already working who need English in their job. Apart from improving your business vocabulary, the book also hepls you ro develop the language needed for important business communication skills...
For courses in Business English, Business Communication, or English. With a focus on mastering the fundamentals, English for Careers, 10e is designed to keep pace with changing student populations and current workplace trends. Appropriate for a wide audience, it helps students acquire fluency in Standard English and understand the basic principles of grammar, punctuation and writing. Offering a warm tone and accessible presentation, it focuses on the "real-world" English skills needed to get a good job, hold a job, and advance in a career.
Since English is international language of business, a knowledge of English business terms is essential for successfull business peopel, even if their main function is not in international tradeAccording to Marcus Cunliffe, in The Literature of the United States, a chauvinistic delegate to the Continental Congress moved that the new nation drop the use of the English language entirely; William Morris, in Newsbreak
Chapter 2 - Understanding the writing process and the main forms of business messages. After studying this chapter, you should be able to: Describe the writing process and effective writing strategies, describe the current usage of the business letter, describe the purpose and forms of memorandums, understand the appropriate use of email,...
Chapter 3 - Using visuals in written and oral communication. After studying this chapter, you should be able to: Describe the process for effective visual communication: planning, gathering and collecting, analyzing and organizing, choosing a form, placing and interpreting, and evaluating; choose the appropriate type of visual for the communication task; construct text-based visuals such as tables, pull quotes, flowcharts, and process charts;...
Chapter 2 - Introduction to interpersonal communication.After studying this chapter you will be able to: Describe the interpersonal communication process and barrier to effective communication; explain how emotional hijacking can hinder effective interpersonal communication; describe the basic domains of emotional intelligence and related communication competencies;...
Chapter 3 - Listening, team communication, and difficult conversations. When you finish this chapter, you should: Describe and evaluate the process of active listening, explain and evaluate barriers to effective listening an common types of non-listening behaviors, describe the elements of questions that enhance listening and learning.
Chapter 4 - Communicating across cultures. When you finish this chapter, you should: Describe characteristics of cultural intelligence, its importance for global business leaders, and approaches to developing it; explain the major cultural dimensions and related communication practices; name and describe key categories of business etiquette in the intercultural communication process.
Chapter 5 - Creating effective business messages. When you finish this chapter, you should: Explain the goals of effective business messages and the process for creating them, identify the needs of your audience in the AIM planning process, develop and refine business ideas in the AIM planning process,...