Export marketing

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  • In developing this product, a great deal of material was reviewed including international marketing textbooks, export marketing guidelines generated by various international experts, and material contained within the websites of many companies and international organizations. While this information was helpful and generated ideas, it was not of the practical, step by step, nature needed by a company trying to determine if export marketing is a viable option.

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  • While Japan’s share in India’s shrimp exports declined from 60 percent in 1993–94 to 39 percent in 2001–02, Japan remains the country’s main export market (figure 7). Over this same period, exports to the U.S. declined from 22 percent in 1993–94 to approximately 13 percent in 1996–97, recovering to 7 reach 31 percent again in 2001–02. Exports to the EU expanded from 13 percent by value in 1993–94 to 21 percent in 1995–96, but then collapsed to 6 percent in 1997–98 reflecting the restrictions imposed by the European Commission (see below).

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  • Export-Import Theory, Practices, and Procedures is a comprehensive and in-depth analysis of international trade theories and techniques. International trade professionals, researchers, students, and members of chambers of commerce will benefit from concepts and theories that explain international trade operations and give clearly defined goals and procedures for your business.

    pdf698p fangfangfang 16-05-2012 351 121   Download

  • DEVELOPING INTERNATIONAL MARKETS FOR HOME ACCESSORIES AND GIFT ARTICLES

    doc0p badkid 10-03-2009 158 38   Download

  • The fruit industry in Vietnam has a great potential and plays an important role in agricultural production. In 2003, Vietnam exported US$43 million of high value fruit to high-income countries and imported US$14 million of fruit and vegetables. Vietnam is experiencing difficulties in competing with other Asian nations in export markets and its own domestic market, especially with China and Thailand. This suggests that Vietnam’s horticultural industries require substantial development to be globally competitive. Vietnamese consumers are demanding safer and higher quality fruit.

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  • Approved products on their own are not always enough for successful exporting. A good knowledge of the relevant standards and the special characteristics of the market for the application must be taken into account in addition to the approved products themselves. A check list may help to clarify important questions and take them into account at the quotation stage. After a system is completed, any special requirements that were not taken into account in the engineering stage may require a high level of cost and time for their implementation....

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  • Tham khảo sách 'export consortia in developing countries: successful management of cooperation among smes', kinh doanh - tiếp thị, quản trị kinh doanh phục vụ nhu cầu học tập, nghiên cứu và làm việc hiệu quả

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  • Producers of dragon fruit in Vietnam have seen prices for their fruit decline by about 60% since 2000 which can be attributed, in part, to their dependence on local and nearby exports. There are about 10 major exporters in Vietnam but a significant portion of the total production is sourced from many small-holder growers. During the previous dragon fruit GAP project 037/04VIE, growers were evaluated through a benchmarking study to determine the status of the dragon fruit producers against the standards required by high value export markets....

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  • Fresh fruit and vegetables have become a major part of Vietnam’s crop production, and have the potential to provide major export revenue. To enable Vietnam to exploit these markets and meet the stringent quality standards required, much greater attention needs to be placed on better postharvest handling, safety and packaging of fresh produce.

    pdf12p tam_xuan 02-03-2012 15 2   Download

  • Promoting exports is often an important option for small open economies like South Africa. It was certainly thought that trade would contribute to job creation. Yet there has been concern that trade has encouraged greater capital intensity. This paper compares labour absorbtion that arises from trade and from the domestic market. It takes this further to consider employment created by export destination. A fuller understanding of employment implications is made possible by using social accounting matrix to take into account both direct and indirect employment....

    pdf0p quatet 15-01-2013 18 2   Download

  • This paper analyzes Vietnam’s monthly exports to the United States from January 2000 to May, 2007 using monthly trade statistics available from the U.S. Census. The analysis focuses on Vietnam’s performance in terms of both U.S. market share and price, and the sample period includes Vietnam’s accession to the WTO (in 2001) as well as the onset of monitoring of a subset of Vietnam’s textile and clothing (T&C) exports to the United States by the U.S. Office of Textiles and Apparel (Otexa) in 2007.

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  • (BQ) Part 2 book "Global marketing management" has contents: Global pricing, communicating with the world consumer, global marketing and the internet, marketing strategies for emerging markets, export and import management, global logistics and distribution,...and other contents.

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  • Price fluctuation in agricultural commodities is very complicated. Currently, export prices of Vietnam agricultural commodities are equivalent to only 30-40% of the world market price. This urges us to think about ways to improve our product quality to meet world demands and to reduce marketing costs in order to increase profit from exports. This will be investment capital for industry sector in the future.

    pdf9p thaodien102 16-11-2015 9 1   Download

  • Lecture International trade and investment: Chapter 12 - The firm’s market-entry strategies, the main goals of this chapter are to: Examine the main market and entry options for a company starting in international business, identify the main categories of companies involved in international trade, discuss an outline of foreign business plans (export marketing plan and FDI plan),...

    ppt20p hihihaha3 12-12-2016 6 1   Download

  • Chapter 14 - Doing business in industrialised countries. The main goals of this chapter are to: Outline the main characteristics of industrial countries, establish the relationship between the private sector and government sector in industrialized countries as mixed economies, outline the size and structure of the import market in industrialised countries,...

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  • Chapter 12 - The firm’s market-entry strategies. The main goals of this chapter are to: Examine the main market and entry options for a company starting in international business, identify the main categories of companies involved in international trade, discuss an outline of foreign business plans (export marketing plan and FDI plan),...

    ppt20p nomoney7 04-04-2017 2 1   Download

  • Chapter 14 - Doing business in advanced economies. The main goals of this chapter are to: Outline the main characteristics of advanced economies, establish the relationship between the private sector and government sector in advanced economies, outline the size and structure of the import market in advanced economies,...

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  • The purpose of this chapter is to discuss the impact of the legal environment on business decisions and to explain how the legal and political dimensions are interdependent. The chapter examines how countries’ varying laws and interpretations affect imports, exports, and the marketing mix.

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  • This chapter is devoted to a coverage of the various market entry strategies. Some of these techniques – such as exporting, licensing, and management contracts – are indirect in the sense that they require no investment overseas.

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  • This chapter examines the various issues related to the process of moving a product from one country to another, beginning by comparing and contrasting the major transportation modes. The discussion then focuses on insurance and packing for export.

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