Success with Facebook applications is one part idea, one part technical, and one part execution. Mike’s book does an amazing job covering all three. He takes you from evaluating your idea and thinking about platform strategy through every step of building the application and then even covers advanced strategies and considerations for scaling. This book will save you a tremendous amount of time learning the platform and building a successful viral application.
Building Facebook Applications For Dummies serves as your no-nonsense guide to creating and designing Facebook applications. I focus on providing the essentials that you need to know to be successful. You’ll explore how to do many tasks in this book, such as these:
Facebook (http://www.facebook.com) has grown phenomenally over the past several years
from an Ivy League social web application to the second largest social web site on the
Internet. The creators of Facebook have done an impressive job focusing their social
software on the college demographic. In a natural progression of the social network,
Facebook recently extended its network by developing a platform for developers to create
new applications to allow Facebook users to interact in new and exciting ways....
When I wrote the first book on Facebook’s APIs in 2008, the platform suffered from a lot of the
growing pains many nascent technologies do. There was a distinct lack of documentation, the
APIs were changing on an almost weekly basis, and many of the APIs seemed to grow organically,
and independently of one another. Facebook had been growing astronomically for several years,
and with the launch of their API platform, were positioning themselves to expand their user base
even further with over 845 million monthly visitors today.
Get more of the Critical Mass team's thoughts at our blog: http://sqz.co/f8X2RdW. As much as Facebook is a significant part of the marketing mix for many brands, keeping up with Zuckerberg’s constant tinkering with policies, layouts and ad platform is a little overwhelming. While the introduction of Graph Search was met with indifference, the latest changes announced to the News Feed and user Timeline have significantly more implications for Brand Pages. (Less)
eginning iOS Apps with Facebook and Twitter APIs shows you how to add the power of social networking to your mobile apps on iPhone, iPad, and iPod touch. With this book as your guide, you can write apps that connect to Facebook and Twitter quickly, securely, and discreetly. Instead of starting from scratch, you will build on the vast resources, data storage capacity, and familiar features of these platforms which have become part of everyday life for hundreds of millions of users worldwide.
Jumpstart your web development career using popular technologies including PHP and MySQL, Ajax, RSS, PayPal™, the Facebook Platform®, Amazon Web Services™, the Google Maps API™, the Google Analytics™ web analytics service, the Google AdSense™ and Google AdWords™ advertising services, and more!
Use best practice design patterns including MVC, templates, and data synchronization.
Create simple, effective user authentication including Facebook and Twitter integration.
Learn the time-saving techniques of Meteor to code powerful, lightning-fast web apps in minutes
The possibility to connect to remote web services is a key feature for most Android apps. REST (Representational State Transfer) is the most popular architecture to provide web services to mobile devices and others. OAuth has recently become the web’s favorite way to authenticate and authorize users and apps, thanks to its capability to re-use popular web platforms accounts (Google, Facebook, Twitter). Spring for Android is an extension of the Spring Framework that aims to simplify the development of native Android applications....
Social advertising continues to grow at a rapid rate, with the majority of that growth coming from Facebook. Now, 92% of social marketers report that they are using Facebook for advertising. Facebook is a powerful advertising platform, but there are some who still debate its value for brands. Although a lot of writing focuses on claims that Facebook’s organic reach is declining in favour of paid ads on the
platform, most brands find that Facebook advertising is highly efficient and generates long term ROI.
Social Commerce, the use of social technologies to listen, understand and engage in order to improve the shopping experience, will triple this year to reach $3 billion in the U.S. alone. Next year this number is projected to double. By 2015 Booz & Company estimates that the Social Commerce industry will grow to a $30 billion dollar business worldwide. Social media platforms, the housing environment for Social Commerce, continue to grow as well, with Facebook adding more than 700,000 users per day...
Today’s Web 2.0 applications (think Facebook and Twitter) go far beyond the confines of the desktop and are widely used on mobile devices. The mobile Web has become incredibly popular given the success of the iPhone and BlackBerry, the importance of Windows Mobile, and the emergence of Palm Pre (and its webOS platform). At Apress, we are fortunate to have Gail Frederick of the well-known training site Learn the Mobile Web
I think this approach of all business is a fine way to take advantage of all that Facebook
offers to those who choose to use this platform.
My personal profile is open and public and I welcome friend requests from people who
see this as a business page. I don’t reach out to family members and don’t have friend
requests sitting in my daughters’ inboxes. I business-stream content into my personal page,
including my Twitter, FriendFeed, and blog posts. These streams create a fair amount of
interaction with friends, which I try to participate in.
I use the fan page to create...
Every situation is diﬀerent. The examples in this guide show how diﬀerent parliaments have created
both ongoing communication channels and time-bound engagement tools to suit a range of purposes.
The tools and techniques that you choose will be diﬀerent depending on what it is you are trying to do.
Twitter is good for publicizing publications, events and current opportunities for the public to get