Winning Business and its interactive CD-ROM can help business managers, investors, small business owners, and students better understand, monitor, and improve company performance. Successful business people use indicators to monitor conditions such as return on assets, liquidity, profitability, and growth. This book helps you determine these critical performance indicators and supplies you with benchmarks to see how your company stacks up against the competition.
28 Understanding the Numbers
EXHIBIT 1.1 Ratio Short-Term Liquidity Current ratio Quick ratio (acid test) Receivables turnover Inventory turnover Payables turnover Long-Term Solvency Interest coverage Debt to capital Profitability on Sales Gross profit ratio Operating expense ratio SG&A expense ratio EBIT ratio Pretax income ratio Net income ratio Profitability on Investment Return on total assets: Before tax After tax
Chapter 4 - Reporting and analyzing merchandising operations. When you finish this chapter, you should: Describe merchandising activities and identify income components for a merchandising company, identify and explain the inventory asset and cost flows of a merchandising company, compute the acid-test ratio and explain its use to assess liquidity, compute the gross margin ratio and explain its use to assess profitability.