Identified sponsors

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  • As the Chambers Distinguished Professor of Advertising at the University of Oregon, Morrison is excited and optimistic about the evolution of all forms of communication – from advertising to journalism – but has little patience for wasted creative energy or misdirected principles. I had the opportunity to talk with her this morning (since I’m playing “visiting professor” at UO this week) about the changing face of local media, journalism, higher education and yes, advertising.

    ppt27p camnhung_1 07-12-2012 29 7   Download

  • The studies that have entered the public domain have been largely inconclusive or suffer from serious methodological deficiencies. A study funded by the American Insurance Association (AIA), an industry trade association, found no correlation between income and credit scores (AIA, 1998). However, the AIA study appears to suffer from methodological flaws so serious that no conclusions are warranted. 8 The Virginia Bureau of Insurance sponsored a study based on ZIP Code aggregates. Unfortunately, the numeric results of the analysis were never publicly released.

    pdf39p enterroi 01-02-2013 17 3   Download

  • Marketing has been witness to a growing degree of finesse in being able to reach its target audience. This movement to identify and subsequently target a specific group of the population began with the understanding of the demographic profile of the target group to be reached. This was subsequently enhanced by the addition of other characteristics such as geographic location of audience members, their psychographic profile, and then on the basis of the technological developments (Example: scanners) consumer product usage data.

    pdf35p bi_ve_sau 05-02-2013 17 3   Download

  • It has become a habit that following completion of a research programme, a review or assessment is performed. Partly to justify the money and efforts that went into the programme and partly to identify novel directions for new programmes. Following this tradition, the sponsor of the International Cooperation research programme (DLO-IC), the Dutch Ministry of Agriculture, Nature and Food Quality (LNV), asked a small group of scientists to draw lessons from its recently completed North- South programme.

    pdf241p tom_123 14-11-2012 27 7   Download

  • The Manual on Descriptive Analysis Testing for Sensory Evaluation was sponsored by Com-mittee E-18 on Sensory Evaluation. Descriptive analysis is a sensory method by which the attributes of a food or product are identified and quantified, using human subjects who have been specifically trained for this purpose.

    pdf57p nhocti96 26-11-2014 25 5   Download

  • A decision support system (DSS) will be developed, using the results of the MRB model system and other existing watershed DSSs to enable decision-making about investments in watershed management, aquatic ecosystem restoration, water quality, water quantity, and groundwater management measures in the MRB. The DSS will be explicitly designed to meet sponsor needs. The DSS will be linked to the Basin GIS to enable visualization of the spatial arrangement of management measures.

    pdf5p tay_thi_le 21-02-2013 26 4   Download

  • The authors investigate the relationship between sports-related event sponsorship and stock market valuation and identify factors that influence the financial rewards of sponsorship using World Cup and PGA tour sponsorship data. In particular, relationship between sports sponsorship with financial performance is examined in terms of sponsorship fit, event characteristics, and brand equity.

    pdf14p giamdocamnhac 06-04-2013 48 4   Download

  • Individuals are then identified as workers and nonworkers (i.e., the unemployed and the respective dependents/ spouses of workers). Workers are assigned employer wage distribution characteristics from EDD 2007 data based on firm size and insurance offer status from their MEPS record. e firms are then statistically matched to the Employer Sponsored Insurance (ESI) data from the 2010 CEHBS, which contains additional information on the actuarial value of the health plans offered.

    pdf27p thankinhphanliet 01-01-2013 24 3   Download

  • Governance arrangements must cover all internal agency reporting lines and lines of accountability, including relevant agency boards or executive committees. For example the ‘sponsor’ may report directly to the agency head and minister, as well as to an internal agency executive committee, and to external advisory or steering groups; the project manager may report to the project ‘leader’ or directly to the ‘sponsor’ but may also be accountable to an ad hoc working group or task force.

    pdf20p tay_thi_le 21-02-2013 12 3   Download

  • he National Intelligence Council (NIC) sponsored this study by the RAND Corporation to inform the NIC’s 2020 project1 and help provide US policymakers with a view of how world developments could evolve, identifying opportunities and potentially negative developments that might warrant policy action. From June 2004 through August 2005, RAND undertook the challenging task of identifying technologies and applications that have the potential for significant and dominant global impacts by 2020. ...

    pdf42p layon_5 29-03-2013 20 2   Download

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