2007, I wrote an ebook called “Save the Pixel—the Art of Simple Web Design,”
which teaches that simplicity is the key to designing web pages that work. Th e book
has sold more than 8,000 copies, and my agency Scratchmedia has become well
known for the clean, spacious design style.
Aft er I presented on simple web design at Ken McCarthy’s System Intensive seminar
in 2008, I was asked what evidence I could share that proved the eff ectiveness of my
approach. I was shocked to realize I had no numbers to prove that simplicity works!...
Your one-stop guide to building a user-friendly site with professional flair
Whether you're building a site to keep in touch with others, sell products, or promote a cause, you want to make sure yours stands out in the crowd. This handy reference shows you how to design an accessible site, create graphics and navigation menus, build forms, insert sound and video, and keep your visitors coming back for more.
Discover how to
Plan, maintain, and promote a Web site
Design with users in mind
Work with HTML and CSS
he basic aim of every business is to enhance stakeholder value. Whether you
are keen on generating a huge response from a newspaper or magazine ad, a
direct sales letter, or an Internet site, the basic fact you need to realize is
"What is it that makes your business tick?"
A chief and extensively used form of marketing communication tool is the sales
letter. It can construct your client base and increase your sales.
What is so special about sales letters that are always read? What is it about the
sales letters that sell products? What is the secret to...
‘Stay with the publisher’ shows that you make $12 for every book sold. ‘Sell through the Web site’ is a bit more involved in that it shows that you first must cover your fixed cost before making any profit. Note that they intersect at about 9,100 books sold, which means that you would be indifferent to which business model you chose at this volume of books sold.3 But at less than the 9,100 you should stay with your publisher; at greater than that volume, build your own Web site.
How To Get At Least A Million Visitors A Year To Your Website!
Actually, that’s a very conservative figure. As I write this Neil’s site is getting well over two million visitors a year! And even more importantly he converts those visitors into subscribers to his newsletter, and customers of his products. Here’s a little background on Neil ...
Neil started on the internet selling a little report called "How To Make Money On The Internet" (which he now thinks is a really cheesy title!) ... and that was just to make a bit of extra money while studying at university. Five...
CDs make great plastic wheels if you have plastic inserts to fit inside the center
hole. The inserts fit a
⁄4-inch dowel. Since these are much larger than the other wheels,
cars using them can roll easily. The Web site www.Kelvin.com sells plastic inserts, and
your postal carrier probably delivers free CDs, such as those offering Internet services.
A pine board with one-inch by four-inch sideboards (to keep cars from falling off
the edge) makes a great ramp. To reduce the gap between the ramp and floor, plane
or rasp wood off the bottom edge of the ramp.