Personal selling defined

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  • Personal Selling Defined: A form of person to person communication in which a salesperson works with prospective buyer and attempts to influence purchase in the direction of his or her company’s products or services. Importance of Personal Selling: Allows the firm to immediately respond to the needs of the prospect. Allows for immediate customer feedback

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  • Chapter 19: Personal selling and sales management. When you finish this chapter, you should: Describe the value added of personal selling, define the steps in the personal selling process, describe the key functions involved in managing a sales force, describe the ethical and legal issues in personal selling.

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  • Tham khảo sách 'sales management', kinh tế - quản lý, quản lý dự án phục vụ nhu cầu học tập, nghiên cứu và làm việc hiệu quả

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  • The Shares have not been and will not be offered for sale or sold in the United States of America, its territories or possessions and all areas subject to its jurisdiction, or to United States persons, except in a transaction which does not violate the securities laws of the United States of America.

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  • Chapter 9 - Derivatives: futures, options, and swaps. In this chapter, students will be able to understand: Derivatives transfer risk from one person or firm to another; futures contracts are standardized contracts for the delivery of a specified quantity of a commodity or financial instrument on a prearranged future date, at an agreed-upon price; options give the buyer (option holder) a right and the seller (option writer) an obligation to buy or sell an underlying asset at a predetermined price on or before a fixed future date;...

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  • The Merriam-Webster Dictionary defines telemarketing as the marketing of goods or services by telephone. It’s a word that was added to the dictionary back in 1980, when it became obvious that the telephone was changing the way companies did business. In general, people are busy. They don’t want to be both- ered by others trying to sell them products or services that aren’t needed. A successful telemarketer can quickly capture the attention of the person he or she is calling and prove to that person that what you’re offering could be beneficial.

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  • McGraw-Hill/Irwin © 2004 The McGraw-Hill Companies, Inc., All Rights Reserved. .Direct Marketing Defined “The total of activities by which the seller . . . direct efforts to a target audience using one or more media for the purpose of soliciting a response by phone, mail, the internet or personal visit from a prospective customer.” Includes: Direct selling Direct mail Telemarketing Internet selling Direct action marketing Catalog selling Television/ print media Cable TV .

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  • The Advisers Act defines an “investment adviser” as any person who, for compensation, engages in the business of advising others as to the value of securities or as to the advisability of investing in, purchasing, or selling securities or who, for compensation and as part of a regular business, issues or promulgates analyses or reports concerning securities. The Advisers Act covers investment advisers with assets of $25 million or more under management. Investment advisers with less than $25 million under management are to be regulated by the states.

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