The global market

Xem 1-20 trên 674 kết quả The global market
  • (BQ) Part 2 book "Global marketing" has contents: Product decisions, pricing decisions and terms of doing business, distribution decisions, communication decisions (promotion strategies), cross-cultural sales negotiations, organization and control of the global marketing programme.

    pdf839p bautroibinhyen23 02-04-2017 5 2   Download

  • (BQ) Part 2 book "Global marketing" has contents: Product and brand decisions, pricing decisions, global marketing channels and physical distribution, strategic elements of competitive advantage, leading, organizing, and controlling the global marketing effort, the digital revolution and the global e marketplace,...and other contents.

    pdf357p bautroibinhyen27 11-05-2017 6 2   Download

  • This chapter presents the following content: Global marketing today, looking at the global marketing environment, deciding whether to go global, deciding which markets to enter, deciding how to enter the market, deciding on the global marketing program, deciding on the global marketing organization.

    ppt34p allbymyself_06 28-01-2016 12 3   Download

  • (BQ) Part 1 book "Global marketing" has contents: Introduction to global marketing, the global economic environment, the global trade environment, social and cultural environments; the political, legal, and regulatory environments; global information systems and market research,...and other contents.

    pdf286p bautroibinhyen23 02-04-2017 6 5   Download

  • (BQ) Part 2 book "Global marketing" has contents: Brand and product decisions in global marketing, pricing decisions, global marketing channels and physical distribution, global marketing and the digital revolution, strategic elements of competitive advantage,...and other contents.

    pdf325p bautroibinhyen23 02-04-2017 9 5   Download

  • (BQ) Part 2 book "Global marketing management" has contents: Global pricing, communicating with the world consumer, global marketing and the internet, marketing strategies for emerging markets, export and import management, global logistics and distribution,...and other contents.

    pdf396p bautroibinhyen22 22-03-2017 8 4   Download

  • Chapter 8: Global marketing. In this chapter you will learn: Describe the components of a country market assessment, understand the marketing opportunities in BRIC countries, identify the various market entry strategies, highlight the similarities and differences between a domestic marketing strategy and a global marketing strategy.

    ppt32p estupendo5 24-08-2016 4 2   Download

  • (BQ) Part 1 book "Global marketing" has contents: Global marketing in the firm, initiation of internationalization, internationalization theories, development of the firm’s international competitiveness, global marketing research,...and other contents.

    pdf414p bautroibinhyen23 02-04-2017 5 2   Download

  • (BQ) Part 1 book "Global marketing" has contents: Introduction to global marketing, the global economic environment, the global trade environment, social and cultural environments, the political, legal, and regulatory environments of global marketing, global information systems and market research,...and other contents.

    pdf315p bautroibinhyen27 11-05-2017 3 2   Download

  • (BQ) Part 1 book "Microeconomics" has contents: What is economics, the economic problem, demand and supply, efficiency and equity, government actions in markets, global markets in action, utility and demand; possibilities, preferences, and choices.

    pdf257p bautroibinhyen27 11-05-2017 2 1   Download

  • Carbon offsets are an innovative tool for allowing companies and individuals to reduce greenhouse gas emissions beyond what they can easily achieve on their own. In the past two years, interest in carbon offsets has grown dramatically as companies and concerned consumers have sought ways to help mitigate climate change. However, the global market for voluntary carbon offsets is currently unregulated, which has led to growing concerns about whether buyers are really getting what they are paying for.

    pdf9p taisaovanchuavo 26-01-2013 30 6   Download

  • Chapter 15 discuss how the international trade system, economic, political-legal, and cultural environments affect a company’s international marketing decisions; discuss how the international trade system, economic, political-legal, and cultural environments affect a company’s international marketing decisions; explain how companies adapt their marketing mixes for international markets; identify the three major forms of international marketing organization.

    ppt22p allbymyself_06 28-01-2016 11 4   Download

  • Chapter 21 - Tapping into global markets. In this chapter, we will address the following questions: What factors should a company review before deciding to go abroad? How can companies evaluate and select specific foreign markets to enter? What are the differences between marketing in a developing and a developed market? What are the major ways of entering a foreign market?

    ppt31p allbymyself_08 22-02-2016 14 4   Download

  • Cutting-edge data addresses current issues, such as sustainability, technology, and the global market, giving students valuable insights for business success. A new online format offers features to keep your course current and is the perfect solution for online, hybrid, and traditional classes that want to take advantage of technology.

    pdf270p bautroibinhyen22 22-03-2017 5 4   Download

  • The main restructuring of the garment industry in Europe and America, involving consolidation and relocation, has already happened, said Scheffer. Production shifted offshore massively in a way that nobody predicted. Currently, production in these regions is primarily restricted to up-market niche markets, he explained.

    pdf11p chuotchuot09 03-12-2015 7 3   Download

  • Chapter 16 - Global marketing and R&D. After studying this chapter you will be able to understand: Explain why it might make sense to vary the attributes of a product from country to country, recognize why and how a firm's distribution strategy might vary among countries, identify why and how advertising and promotional strategies might vary among countries,...

    ppt16p tangtuy12 20-05-2016 11 3   Download

  • Chapter 3 - Doing business in global markets. The purpose of this chapter is: Discuss the importance of the global market and the roles of comparative advantage and absolute advantage in global trade, explain the importance of importing and exporting, and understand key terms used in global business, illustrate the strategies used in reaching global markets and explain the role of multinational corporations,…

    ppt35p tangtuy12 20-05-2016 13 3   Download

  • The European Commission contracted RAND Europe and the Trimbos Institute to analyse in detail the operation of the world market in illicit drugs and the policies aimed at curtailing it. This was in the context of the European Union’s Strategy on Drugs 20052012 which calls for evidence-based policies and in turn responds to the EU Resolution adopted by the UN’s Commission on Narcotic Drugs, calling for ‘… an objective, scientific, balanced and transparent assessment by Member States of the global progress achieved and of the difficulties encountered in...

    pdf0p nunongnuna 29-03-2013 25 2   Download

  • Only multinational giants facilitate and benefit from the globalization of markets. The most global markets currently are markets for consumer products.

    ppt10p uocvong09 19-10-2015 9 2   Download

  • Chapter 9 - Economic development and the Americas. What you should learn from chapter 9: The importance of time zones for trade relationships and marketing operations, the political and economic changes affecting global marketing, the connection between the economic level of a country and the marketing task, the variety of stages of economic development among American nations,...

    ppt15p hihihaha1 03-12-2016 2 2   Download

CHỦ ĐỀ BẠN MUỐN TÌM

Đồng bộ tài khoản