AN ETHNOGRAPHY OF GLOBAL LANDSCAPES AND CORRIDORS

This book presents innovative proven methods for determining whether a CRM strategy for changing the way a company provides service (by adding new technology, processes, and procedures) will realize the return on the investment projected. The chapters of the book define important terms, identify This book presents innovative proven methods for determining whether a CRM strategy for changing the way a company provides service (by adding new technology, processes, and procedures) will realize the return on the investment projected. The chapters of the book define important terms, identify the main vendors and actors, and set out the benefits CRM users can expect to experience and the functionality that is available. more