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Lecture E-commerce: Business, technology, society (3/e): Chapter 4 - Kenneth C. Laudon, Carol Guercio Traver

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Lecture E-commerce: Business, technology, society (3/e): Chapter 4 - Kenneth C. Laudon, Carol Guercio Traver

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Chapter 4 - Building an E-commerce web site. In this chapter, we will address the following questions: What are the factors you should take into account when sizing a Web site’s infrastructure? Why are peak times an important factor to consider? What reasons were behind Hilfiger’s choice of ATG for its Web site solution? How can operators of smaller sites deal with the right-sizing issue?

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