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Lecture Management information systems for the information age (9/e): Chapter 2 - Stephen Haag, Maeve Cummings

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Chapter 2 - Major business initiatives: Gaining competitive advantage with IT . After completing this unit, you should be able to: Define supply chain management (SCM) systems and describe their strategic and competitive opportunities, define customer relationship management (CRM) systems and describe their strategic and competitive opportunities, explain the significance of enterprise resource planning (ERP) software as the integration of functional software systems.

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