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The relationship between website quality and E-satisfaction: A case study of four-and five-starred hotels in Hội An city of Quảng Nam province

Chia sẻ: Danh Nguyen Tuong Vi | Ngày: | Loại File: PDF | Số trang:14

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The relationship between website quality and E-satisfaction: A case study of four-and five-starred hotels in Hội An city of Quảng Nam province

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In this paper, through aggregation of existing theories in the world and quantitative research, the authors conduct an empirical research for the case of four-and five-starred hotels in Hội An City and identify seven factors that affect the satisfaction of online customers.

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Nội dung Text: The relationship between website quality and E-satisfaction: A case study of four-and five-starred hotels in Hội An city of Quảng Nam province

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