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Trademark Surveys

Chia sẻ: Nguyen Bao Tran | Ngày: | Loại File: PDF | Số trang:302

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Trademark Surveys

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Thirty years ago, surveys were considered little more than hearsay evidence. Today, however, the use of scientific surveys has gained widespread acceptance within the federal court system. While the predominant use of surveys is seen in trademark actions, surveys also are used in trade dress, trade secrets, truth-in-advertising, Internet marketing, genericness, and even in patent infringement issues.

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