Thư viện Kế hoạch kinh doanh
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Nghiên cứu này nhằm mục tiêu phân tích yếu tố tác động đến khởi nghiệp xanh, lợi thế cạnh tranh xanh và phát triển bền của giới trẻ Việt Nam. Số liệu từ 356 phiếu điều tra của giới trẻ Việt Nam được xử lý qua phần mềm SPSS 26 & AMOS 24 sau đó tiến hành thống kê mô tả, phân tích EFA, phân tích CFA, phân tích SEM và kiểm định Boostrap.
17p
kimphuong1124
28-08-2023
3
2
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Ebook "Disciplined entrepreneurship workbook" provides a practical manual for working the 24-step framework presented in Disciplined Entrepreneurship. Unlocking key lessons and breaking down the steps, this book helps you delve deeper into the framework to get your business up and running with a greater chance for success.
288p
tichhythan
17-08-2023
1
1
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Mục tiêu của bài giảng nhằm xác định được các yếu tố cần thiết của Kế hoạch kinh doanh; Xác định được Kế hoạch kinh doanh tốt sẽ tạo ra giá trị thành công trong tương lai; Tìm các nguồn lực có thể phát triển Kế hoạch kinh doanh. Mời các bạn cùng tham khảo!
33p
emilynguyenmkt
09-08-2023
5
2
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Ebook Advanced diploma in business management: Strategic marketing management – Part 2 includes contents: Study unit 8 marketing planning; study unit 9 marketing implementation and control; study unit 10 product management and development; study unit 11 branding and brand management; study unit 12 the promotional mix; study unit 13 direct marketing; study unit 14 distribution channel management; study unit 15 pricing policies and price setting.
258p
haojiubujain03
04-08-2023
1
0
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Lecture Business research methods (12/e) - Appendix 1A: How the research industry works. This chapter presents the following content: Who conducts business research? some organizations use internal research sources, business research firms, proprietary research, syndicated services, some syndicated data providers,...
17p
haojiubujain04
27-07-2023
3
1
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Lecture Business research methods (12/e) - Chapter 3: Thinking like a researcher. After studying this chapter you will be able to understand: The terminology used by professional researchers employing scientific thinking, what you need to formulate a solid research hypothesis, the need for sound reasoning to enhance research results.
44p
haojiubujain04
27-07-2023
3
1
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Lecture Business research methods (12/e) - Chapter 2: Ethics in business research. After studying this chapter you will be able to understand: What issues are covered in research ethics; the goal of “no harm” for all research activities and what constitutes no harm for participant, researcher, and research sponsor.
35p
haojiubujain04
27-07-2023
2
1
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Lecture Business research methods (12/e) - Chapter 1: Research in business. After reading this chapter, you should understand: What business research is and how it differs from business decision support systems and business intelligence systems, trends affecting business research and the emerging hierarchy of business decision makers, the distinction between good business research and research that falls short of professional quality, the nature of the research process.
39p
haojiubujain04
27-07-2023
1
1
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Lecture Business research methods (12/e) - Chapter 17: Hypothesis testing. After studying this chapter you will be able to understand: The nature and logic of hypothesis testing, a statistically significant difference, the six-step hypothesis testing procedure, the differences between parametric and nonparametric tests and when to use each, the factors that influence the selection of an appropriate test of statistical significance, how to interpret the various test statistics.
67p
haojiubujain04
27-07-2023
1
1
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Lecture Business research methods (12/e) - Chapter 14: Sampling. After studying this chapter you will be able to understand: The two premises on which sampling theory is based, the accuracy and precision for measuring sample validity, the five questions that must be answered to develop a sampling plan,...
36p
haojiubujain04
27-07-2023
1
1
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