Business to customer

Acknowledging the necessity, especially in Ho Chi Minh City, the author decided to conduct a research on the topic of “Factors influencing choices of using third-party logistics service providers of manufacturing companies in Ho Chi Minh city”. The topic does not only provide suggestions for 3PL service providers in Ho Chi Minh city to improve their operations and customer services, but also provide basis for further study of related issues surrounding the 3PL outsource decisions of different types of firms as well.

149p nkn8a8 19-07-2023 23 13   Download

CRM is a relative new technology in which allows organisations to capture data, and improve customer service capabilities. IT strategy planning is the process of planning, and implementing changes, to ensure organisations have best practise in regards to decision making and infrastructure. At the current moment there is little information domestically available in Australia about CRM systems. This thesis provides some insight, in-regards to CRM and IT strategy planning practice, in Australia.

160p runthenight07 01-03-2023 6 3   Download

This research explores whether Environmental Management Accounting can be applied to assist an Australian cogeneration company in improving both its financial performance as well as its environmental performance. Cogeneration or 'combined heat and power', in this particular case, involves the simultaneous production of heat and electricity using a single fuel, that is, natural gas. The heat generated is then used to produce steam to meet the customers' requirements as well as boost the production of electricity.

247p runthenight04 02-02-2023 10 3   Download

The main objective of this research study is to empirically test if a traditional brand equity model is applicable to online companies and to ascertain its nomological validity.

240p runthenight04 02-02-2023 9 3   Download

This research aims to investigate the critical success factors of digital transformation for improving customer experience in organisations. Specifically, the research aims to (a) identify the critical success factors of digital transformation for improving customer experience, (b) develop a framework for facilitating the successful implementation of digital transformation towards improving customer experience in organisations and (c) provide organisations with some appropriate recommendations for improving the performance of digital transformation towards improving customer experience.

204p runthenight04 02-02-2023 6 2   Download

This thesis examines the influence of market (Narver & Slater, 1990), learning (Sinkula, Baker, & Noordewier, 1997), and entrepreneurial orientation (Lumpkin & Dess, 2001) as sources of competitive advantage in rapidly growing small-to-medium enterprises (SMEs). The present thesis incorporates two studies (Study 1 and Study 2), utilizing a sequential explanatory design, which is characterized by undertaking quantitative data collection and analysis, prior conducting qualitative research (Cresswell, 2003).

391p runthenight04 02-02-2023 7 4   Download

The primary purpose of this study is to explain how and when customer experience benefits the company. Built upon Customer-Dominant Logic, Social Identity theory and Need for cognition, the study propose that customer experience leads to customer engagement behavior via two routes: customer-firm and customer-employee identification.

216p hoamaudon2510 16-06-2022 76 5   Download

Determining the factors affecting the intention of individual customers to choose online banking services at Vietnamese commercial banks. Measure and evaluate the impact of each factor on the intention of individual customers to choose online banking services at commercial banks in Vietnam. Proposing some administrative implications to develop online banking services of individual customers at Vietnamese commercial banks.

31p kethamoi12 15-05-2021 13 4   Download

The dissertation is aimed at assessing the influence of different factors on housing buying intention in urban areas of Vietnam. In particular: comparing the differences in the influence of factors on the buying intention of middle-class customers for apartments and private houses in urban areas Vietnam with prices ranging from VND 3 to 5 billion.

0p angicungduoc11 17-04-2021 29 3   Download

Specify the factors affecting the individual customers' intention to use e-banking services at Saigon Thuong Tin Commercial Joint Stock Bank - Sacombank.

28p cothumenhmong10 19-03-2021 36 2   Download

The objective of this study is to explore the factors that influence Vietnamese consumers' intention and decision to use bank cards. From there, propose appropriate policy implications for each consumer stimulating product for customers to use bank card products and services.

27p trinhthamhodang1217 14-01-2021 29 5   Download

The research group on factors affecting credit accessibility based on the characteristics of both customers and credit institutions.

0p trinhthamhodang1217 14-01-2021 41 3   Download

The thesis only focuses on the subjective factors belonging to the business affecting trade credit, in which trade credit is understood to be trade receivables (short-term) and trade payables. When studying the impact of trade credit on the performance of Vietnamese listed companies, the thesis only focuses on researching the impact of customer receivables on the performance of Vietnamese listed enterprises.

12p mmlemmlem_124 22-12-2020 41 1   Download

Service delivery by businesses is a particularly important and core activity of the service profession. Therefore, a lot of research by foreign authors related to service and service delivery competencies. Studies by foreign authors emphasize the role of service delivery of businesses. It is the service delivery competencies that determines customer satisfaction. Most studies show the necessary services delivery by businesses, especially commercial enterprises, in order to achieve business goals. Since then, there are many proposed service delivery models.

26p cothumenhmong6 17-07-2020 21 3   Download

Raw materials management can be defined as the function of business that is responsible for the coordination of planning, sourcing, purchasing, moving, storing and controlling raw materials in an optimum manner so as to provide services to customers at a minimum cost. Raw materials management enables companies to coordinate raw materials-related activities and control total raw materials costs through integrated systems. The raw materials management has the duties as follows: Purchasing; Selecting supplier; Valuation process; Reception process; Technical evaluation; Trade evaluation.

31p cothumenhmong6 17-07-2020 32 4   Download

The objective of the thesis is to identify the factors affecting the recreational shopping experience of customers at shopping centers in Vietnam, who buy goods / services.

0p cothumenhmong6 17-07-2020 20 1   Download

Enterprise Resource Planning (ERP) system is one of the most popular forms of IT for businesses at present. Deriving from efforts to rationalize lead times and possession stock costs, the 80’s manufacturing resource planning (MRP II) is developed into ERP system considered as the standard that integrates business processes throughout the organization, which in turn enhances operational efficiency (Akkermans, Bogerd, Yücesan, & Van Wassenhove, 2003; Davenport, 1998). Callaway (1999) states that the ERP system promises to achieve benefits in both tangible (e.g.

270p kequaidan6 15-07-2020 19 2   Download

In order to reach the reseach goal, this study needs to achieve three objectives as follows: (1) Systematizing literature related to the topic of customer complaints; (2) Identify and measure the influence of atecedents of compaint intention of customers who using telecom service in Mekong Delta region; (3) Proposing management implications to motivate consumers to complain directly to telecom service providers in the Mekong Delta region.

24p kequaidan6 15-07-2020 34 1   Download

The study focus on joint-stock commercial banks operating at Mekong Delta. Secondary data was collected from 2011-2018. Primary data is collected by in-depth interviews of experts working in banking industry and interviewing by questionnaires from January 2018 to August 2018. The object of this study is the relationship between corporate social responsibility, brand equity and financial performance of commercial banks. Interviewers are customers, employees and managers who are currently working in joint-stock commercial banks.

28p kequaidan6 15-07-2020 17 2   Download

Firstly, identify and measure the influence of the factors on the decision to buy products with environmental friendly packaging in Vietnam. Second, test the difference between gender, age, education level and income on the decision to buy products that are environmentally friendly. Thirdly, help managers understand the factors that influence the decision to buy products that have environmental friendly packaging, and provide the administrator with solutions for reference based on research results in order to help businesses attract customers and expand market size in Vietnam.

28p kequaidan6 15-07-2020 49 3   Download