Quality Marketing

In this study, the researcher focuses on exploring the impact of the European Union–Vietnam Free Trade Agreement and the European Green Deal on Vietnamese exports. This article used qualitative methods, including collecting and analyzing secondary data. The objective is to understand the requirements and standards set by the European market and the advantages that the free trade agreement impacts on the quality and competitiveness of Vietnamese export products.

16p viengfa 28-10-2024 0 0   Download

In this study, the author examined the SERVQUAL model's service quality evaluation elements involving customer satisfaction. More specifically, the hypothetical model was proposed to examine how each component of service quality affects customer satisfaction specifications.

8p viengfa 28-10-2024 3 2   Download

Honeydew melon (Cucumis melo L.) is a highly nutritious fruit, but its climacteric respiration property leads to rapid quality degradation, a short shelf-life, and low marketability. The objective of this study was to evaluate the effects of Aloe vera gel coating on postharvest quality of honeydew melon cv. Ngan Huy under atmospheric conditions.

9p vibecca 01-10-2024 1 1   Download

The paper proposed several recommendations to rebuilding the swine herd in order to address the issues and overcome the challenges, mainly focus on improving sow quality, market information and linkages, good practices in production, training for labor, and address environmental issues.

13p vibecca 01-10-2024 2 2   Download

This study explored the factors affecting members’ satisfaction with the quality of support activities of cooperatives using data collected from 301 members of horticultural cooperatives in Son La province. The study applied the SEVERQUAL concept and cooperative principles to develop the research model.

14p vibecca 01-10-2024 2 1   Download

Most of the firms now agree that creating strong customer experience is becoming the most prioritized activity to attract and endure customers (Lemon, 2016). In previous research, the notion of customer experience is commonly mixed with customer satisfaction, customer loyalty, service quality and other related concepts.

12p viormkorn 27-09-2024 5 2   Download

This study focuses on the inner city first where a citywide network of water surface and city parks has already existed yet continues to decrease in both quantity and quality under the huge impact of today’s rapid urbanisation in the vigorous development of the market economy.

8p viyoko 24-09-2024 1 1   Download

The article studies the relationship between relationship marketing, emotions, relationship quality, customer loyalty, and opportunism through previous studies, from which to propose the research model. Specifically, the author considers the direct and positive influence of relationship marketing on emotion and relationship quality; direct and positive influence of emotions on relationship quality and loyalty;...

16p toduongg 24-08-2024 1 0   Download

This paper investigates the effects of economic sanctions (ES) on global banking flows (GBF) using 4,022 pairs of 207 countries during the period 1995-2018. We use a structural gravity model combined with the rich Global Sanction DataBase introduced by Felbermayr et al. (2020, 2021). ES include various forms of sanction, including arms, trade, financial, travel, and other sanctions, whereas GBF reflect cross-border lending. Our empirical results show a negative association between ES and GBF. The heterogeneous effects of ES on GBF depend on the types of sanctions.

18p toduongg 24-08-2024 0 0   Download

In the digital transformation within the industrial revolution 4.0 (Industry 4.0), traceability is known as the solution to solve the counterfeit, imitation goods, and low-quality goods consumed in the market. At the same time, traceability is the foundation for supply chain optimization in the 4.0 economy. Therefore, TXNG is becoming a hot issue of global concern.

18p toduongg 24-08-2024 4 0   Download

This study engaged in the measurement and calculation of hidden quality costs in a sound and scientific manner in order to find solutions to the problem and achieve the research objectives. Increase in the sales and profits and market share of the economic unit and satisfaction of the customer are achieved through the effective the management of these costs. A deductive approach was employed in the study and a number of conclusions were made from the analysis of the results.

9p longtimenosee10 26-04-2024 17 2   Download

In order for Vietnam to enhance welfare gains from the integration, there has been analysis on impacts for Vietnam. Vietnamese government is expected to support firms with understanding about the EVFTA, market information on quality standards, labour and environmental requirements, building capacity to improve quality and value of exporting products including rice exports.

4p longtimenosee09 08-04-2024 5 2   Download

This examination explores the effect of foreign direct investment on the supply chain management and balance of payment in Iraq market. The study is conducted in Iraqi circumstances focusing on the time period of 2005-2017 by considering the supply chain management. Johansen-Juselius co integration technique has been employed to measure the association among variables of interest which is FDI, CAB and GDP. In this context of particular importance are management concepts such as supply chain and chain quality management concepts.

6p longtimenosee09 08-04-2024 10 2   Download

The system of relations between the consumer and the seller has many factors that shape the dynamics of the market of goods and services based on the supply chain strategy. Supply chains satisfy customers by striving for delivering the right products to the right place at the right time, at the right quality and at the right quantity within an increasingly faster pace and lower cost. Theories of social entropy consider the system of social relations from the standpoint of the equilibrium of systems and their disproportion.

6p longtimenosee09 08-04-2024 7 0   Download

The majority of ready-to-wear shoes available in Australia are currently made in South-East Asian countries, mimicking current fashion styles, but compromising on quality to reduce cost for the Western market. It can be a challenge for women to purchase a suitable pair of dress shoes that is visually pleasing, functional and appropriate for a work environment. This research project investigated the availability of suitable dress footwear for working women within the Australian market.

88p runthenight04 02-02-2023 2 1   Download

Despite an increase in governments' demand for private participation in infrastructure, Public-Private Partnerships (PPPs) have received low engagement from the private sector in the task of bridging infrastructure gaps in emerging markets. Previous literature in the field mainly focuses on the effects of PPPs from the governments' perspective and it is inconclusive in its examination of the advantages and disadvantages of the private sector's participation.

235p runthenight04 02-02-2023 8 2   Download

This thesis extends research on marketing communication and promotional mix strategies. Extant literature reveals that there is a dearth of academic research and literature on marketing communication, promotional mix, and IMC in Lao PDR HEIs. Promotional mix is defined as a form of marketing communication consisting of advertising, publicity, sales promotion, direct marketing, personal selling, events, and sponsorships. Promotional mix tools have been employed as a significant component of marketing communication strategies.

196p runthenight04 02-02-2023 8 3   Download

Corporate bond ratings published by rating agencies play an important role for both companies and market participants because they provide information about the quality and marketability of various bond issues. For this reason, the rating changes announced by rating agencies must be carefully examined to assess their relevance and usefulness to market participants. The overall objective of this study is to examine whether bond rating changes announcements contain pricing-relevant information, and this objective is supported by six specific aims.

241p runthenight04 02-02-2023 9 4   Download

The overall objective of the thesis is to evaluate the factors affecting the debt maturity structure for the case of companies listed on the Vietnamese stock market. In addition, the idea considers the moderating role of institutional quality, financial development, and long-term financing sources of the economy on the influence of debt ratio on the debt maturity structure for the case of listed companies on the Vietnamese stock market. The thesis provides policy implications for company managers and policymakers.

35p unforgottennight08 06-10-2022 9 3   Download

Managerial Economics - Homework 3: Market and demand analysis provide students with knowledge about moving to a higher price along a linear demand curve increases demand elasticity; the extent that management has advance information about economic conditions, it may be able to adjust ticket prices as the economy moves through the (local) business cycle;...

3p flynn_beret 03-04-2022 18 3   Download