Type of advertisement

Lecture Electronic commerce - Chapter 18: Social Networks and Industry Disruptors in the Web 2.0 Environment learning objectives: Understand the Web 2.0 revolution, social and business networks and industry and market disruptors. Describe Google and the search engine industry, the impact on advertisement, and the industry competition. Understand the concept, structure, types and issues of virtual communities. Understand the social and business networks and describe MySpace, Flicker, Facebook, CyWorld, and other amazing sites

55p caphesuadathemtac 09-11-2021 34 4   Download

Lecture Electronic commerce - Chapter 9: Mobile Computing and Commerce and Pervasive learning objectives: Describe the mobile computing environment that supports m-commerce (devices, software, services). Describe the four major types of wireless telecommunications networks. Define mobile commerce and understand its relationship to e-commerce. Discuss the value-added attributes, benefits, and fundamental drivers of m-commerce. Discuss m-commerce applications in finance, shopping, advertising, and provision of content. Describe the application of m-commerce within organizations.

53p caphesuadathemtac 09-11-2021 21 3   Download

This study aimed at pointing out the similarities and differences in the types of pun used in English and Vietnamese advertisements in men‘s magazines. That aim is achieved by identifying the common types of pun used in advertisements and the devices used in creating these types of pun.

61p closefriend09 16-11-2021 35 5   Download

This study was taken to know the effect of celebrity endorsement on buying behaviour among adolescent girls in Bangalore City.

8p guineverehuynh 19-06-2020 18 2   Download