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Đề thi kết thúc học phần học kì 3 môn Corporate culture năm 2021-2022

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Luyện tập với Đề thi kết thúc học phần học kì 3 môn Corporate culture năm 2021-2022 - Trường ĐH Văn Lang nhằm đánh giá sự hiểu biết và năng lực tiếp thu kiến thức của sinh viên thông qua các câu hỏi đề thi. Để củng cố kiến thức và rèn luyện khả năng giải đề thi chính xác, mời quý thầy cô và các bạn cùng tham khảo đề thi.

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Nội dung Text: Đề thi kết thúc học phần học kì 3 môn Corporate culture năm 2021-2022

VAN LANG UNIVERSITY FACULTY OF PUBLIC RELATIONS AND COMMUNICATION COURSE ENDING EXAMINATIONS CORPORATE CULTURE 3rd Semester (2021 – 2022) Course code: 213_7XH0150 Course name: CORPORATE CULTURE Class code Section: 213_7XH0150_01 Exam forms: Essay 1. Topic: Hypothetical scenario: The owner of the business you are working for has promised to reward the football team for the 31st SEA Games championship trophy but has not/did not pay the prize. Many newspapers as well as social networking sites published on this issue, the name of the company and the owner was also made public. Applying cultural knowledge, corporate culture, entrepreneurial culture, business ethics and corporate social responsibility, public relations and communication..., as an employee, write a newspaper analysis of negative impacts and incident consequences. Also, outline a solution to the problem. 2. Implementation Guide: - Required content: o 60% - 70% of articles: analyze the negative impacts of delay/non- fulfillment of promises to: corporate culture, image of entrepreneurs, stakeholders (employees, customers, investors...) and possible consequences for the company's business and brand. o 30% - 40% of the lesson: outline a solution to the problem (minimize/remediate the impact/consequence) - Other creative and optional content can be added. - Citation of references (if any) 3. Presentation requirements: - Font: Times New Roman - Font size: 13 - Current stretch 1.3 or 1.5 - Essay: submit report in soft file, file PDF (with cover design and Table of Contents)
- Minimum 10 pages, maximum: 15 pages (use Word Count in MS Word, specify the number of pages at the end of the article). Note: Cover Page, Table of Contents and Group Self-Assessment are not included. 4. Report format : - Essay without presentation - Time to do the test (minutes/day): 7 days - Upload the work file (word, excel, pdf…) and submit it on cte.vanlanguni.edu.vn - An individual and group self-assessment sheet is attached: STT FIRST & MSSV MISSION CONTRIBUTION LAST NAME RATE (%) (*) Each member's score is based on the group's score and the individual's contribution rate to the group work and learning process. 5. Scoring criteria and scale - Rubric assesses: Good Rather Medium Least Criteria 8-10 VND 7đ 5-6 VND 0-4đ Answer to the Good right focus; Answer to Partially Off topic, can't answer to Reasonably, the point but answered the answer the the question logically, with the argument problem but the question posed posed. specific is not solid content is still 60 examples for general, without the problem specific posed. examples Short, concise, Style, easy to Short The sentence is Confusing expression understand sentences, still long, sentences, 20 sentences. easy to sometimes difficult to understand difficult to understand understand The article is Spelling, grammatically The article The article has The article has grammar has few some spelling many grammar
ten correct, with no spelling and and grammar and spelling spelling errors grammar mistakes, but errors errors nothing significant ten Form of - The - The - The - The presentation presentation presentation presentation has presentation ten has a has a an unreasonable has an reasonable reasonable layout. unreasonable layout. layout. - Sections and layout. - Sections and - Sections subsections - Sections and subsections and have subsections have a uniform subsections inconsistent have form. have a forms. inconsistent - Line up uniform -There are still forms. neatly, straight, form. many places in -Standing is bright, easy to -There are the soup that are sloppy, not neat see still some not in a straight places where line the line is not straight Compilation date:Ngày 20/06/2022 Lecturers prepare exam questions: Trần Như Hải Moderation date: 06/07/2022 Head (Deputy) Faculty/Department censors exam questions: TS. Lý Lê Tường Minh

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