Purchasing portfolio model
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This study addresses the question: “How do small and medium Asian grocery retailers (SMAGRs) manage their relationships with suppliers in relation to their power positions under different circumstances?” Using the Kraljic matrix as its analytical base, this study incorporates power relations, in addition to the strategic importance and supply risks of the items purchased, as a third dimension to examine the relationship management strategies SMAGRs used to deal with different suppliers.
299p runthenight04 02-02-2023 7 3 Download