The content of the thesis builds and tests theoretical models and hypotheses on the relationship between individual factors and the environment to business motivation of small and medium-sized business owners in the Northwest sub-region. Compare the impact between individual and environmental groups of factors on business motivation of small and medium-sized business owners. proposing some recommendations to promote business motivation of women, female small and medium-sized business owners North West sub-region.

The main objective of the thesis is to set up a model and test the relationship between top management commitment, HRM practices and employee's organizational commitment in Vietnamese garment companies.

dentifying factors influencing the intention of urban consumers to choose traditional markets to buy fresh food in the South Central Coast region; Make recommendations to the subjects involved in a business in the traditional market system and the state management agencies in the Southern coastal provinces to propose solutions and policies to attract consumers and consumers, increase loyalty and competitiveness of traditional markets under the pressure of the modern trading system.