Imagine that an important customer in your firm commissions you to complete a sophisticated
worldwide market study that will form the basis of a global expansion strategy. Or that you are
responsible for the development of the product which will determine your firm’s ability to go public. Or
you are in charge of handling the merger of your firm with another. Further imagine that in these
situations you receive a strict budget and a precise schedule. You are, as such, involved in a project—
and, moreover, you are involved in managing a project. Deliverables must be completed according to a
schedule, which is usually aggressive, and...