1. Khái quát về Kế hoạch kinh doanh
• Bản kế hoạch KD là gì?
•Ai nên viết bản kế hoạch KD?
•Ai đọc bản kế hoạch KD?
•Các nhà đầu tư đánh giá bản kế hoạch KD như
thế nào?
• Những điểm cần lưu ý khi trình bày bản kế
hoạch KD là gì?
CuuDuongThanCong.com https://fb.com/tailieudientucntt
cuu duong than cong . com
Bản kế hoạch KD là gì?
Văn bản định hướng cho hoạt động của
người khởi nghiệp
Mô tả thông tin các yếu tố môi trường có
liên quan (gồm cả bên trong & bên ngoài)
Kết nối các kế hoạch chức năng với
nhau để áp ứng cac mục tiêu trong 3
năm đầu của hoạt động khởi nghiệp
CuuDuongThanCong.com https://fb.com/tailieudientucntt
cuu duong than cong . com
![Đề cương bài giảng Khởi nghiệp [chuẩn nhất]](https://cdn.tailieu.vn/images/document/thumbnail/2026/20260513/hoacattuong2026/135x160/78611778818008.jpg)
%20--%3e%3cdefs%3e%3cstyle%3e%20.st0%20{%20fill:%20%23fff;%20}%20.st1%20{%20fill:%20%237800fa;%20}%20%3c/style%3e%3c/defs%3e%3cpath%20class='st1'%20d='M117.78,12.18H43.11c2.9,3.47,4.65,7.94,4.65,12.82,0,5.6-2.3,10.66-6.01,14.29h76.02l7.22-13.56-7.22-13.56Z'/%3e%3cg%3e%3cpath%20class='st0'%20d='M53.58,26.17h-.59v-1.46h.59v-4.96h2.83c1.78,0,2.67.94,2.67,2.82v5.76c0,1.87-.89,2.81-2.67,2.81h-2.83v-4.96ZM55.36,21.37v3.34h1.1v1.46h-1.1v3.34h1.01c.61,0,.91-.37.91-1.1v-5.93c0-.74-.3-1.1-.91-1.1h-1.01Z'/%3e%3cpath%20class='st0'%20d='M65.99,31.14h-1.8l-.31-2.07h-2.19l-.31,2.07h-1.64l1.82-11.39h2.62l1.82,11.39ZM65.28,18.04c-.25.46-.51.77-.75.94-.21.15-.47.22-.79.22-.26,0-.57-.07-.92-.22l-.38-.15c-.14-.05-.26-.07-.37-.07-.3,0-.53.18-.71.54l-.91-.68c.25-.46.51-.77.75-.94.21-.14.48-.21.79-.21.26,0,.57.07.92.21l.38.15c.14.05.26.07.37.07.3,0,.53-.18.71-.54l.91.68ZM61.91,27.52h1.73l-.87-5.76-.87,5.76Z'/%3e%3cpath%20class='st0'%20d='M74.53,26.89v1.52c0,1.91-.89,2.86-2.67,2.86s-2.67-.95-2.67-2.86v-5.93c0-1.91.89-2.86,2.67-2.86s2.67.95,2.67,2.86v1.11h-1.69v-1.22c0-.75-.31-1.12-.93-1.12s-.93.37-.93,1.12v6.15c0,.74.31,1.11.93,1.11s.93-.37.93-1.11v-1.63h1.69Z'/%3e%3cpath%20class='st0'%20d='M81.4,31.14h-1.8l-.31-2.07h-2.19l-.31,2.07h-1.64l1.82-11.39h2.62l1.82,11.39ZM75.9,19.2l1.52-1.91h1.71l1.51,1.91h-1.61l-.76-.95-.75.95h-1.61ZM77.32,27.52h1.73l-.87-5.76-.87,5.76ZM83.1,15.99l-1.76,1.91h-1.26l1.17-1.91h1.86Z'/%3e%3cpath%20class='st0'%20d='M84.86,19.75c1.78,0,2.67.94,2.67,2.82v1.48c0,1.87-.89,2.81-2.67,2.81h-.85v4.28h-1.79v-11.39h2.64ZM84.01,21.37v3.86h.85c.58,0,.87-.36.87-1.08v-1.71c0-.71-.29-1.07-.87-1.07h-.85Z'/%3e%3cpath%20class='st0'%20d='M93.51,19.75c1.78,0,2.67.94,2.67,2.82v1.48c0,1.87-.89,2.81-2.67,2.81h-.85v4.28h-1.79v-11.39h2.64ZM92.66,21.37v3.86h.85c.58,0,.87-.36.87-1.08v-1.71c0-.71-.29-1.07-.87-1.07h-.85Z'/%3e%3cpath%20class='st0'%20d='M98.8,31.14h-1.79v-11.39h1.79v4.88h2.03v-4.88h1.83v11.39h-1.83v-4.88h-2.03v4.88Z'/%3e%3cpath%20class='st0'%20d='M105.36,24.55h2.46v1.62h-2.46v3.34h3.09v1.63h-4.88v-11.39h4.88v1.63h-3.09v3.18ZM108.17,17.29l-1.76,1.91h-1.26l1.17-1.91h1.86Z'/%3e%3cpath%20class='st0'%20d='M112.2,19.75c1.78,0,2.67.94,2.67,2.82v1.48c0,1.87-.89,2.81-2.67,2.81h-.85v4.28h-1.79v-11.39h2.64ZM111.35,21.37v3.86h.85c.58,0,.87-.36.87-1.08v-1.71c0-.71-.29-1.07-.87-1.07h-.85Z'/%3e%3c/g%3e%3ccircle%20class='st1'%20cx='25'%20cy='25'%20r='20'/%3e%3cpath%20class='st0'%20d='M32.78,19.27c2.92,0,4.43,2.55,5.28,5.33l.71,2.17c.14.38-.33.75-.71.75h-5.61c.19-.33.24-.71.09-1.08l-.75-2.45c-.43-1.32-.99-2.64-1.79-3.77.75-.57,1.65-.94,2.78-.94h0ZM25,18.38c3.25,0,4.9,2.78,5.89,5.89l.76,2.45c.14.42-.33.8-.8.8h-11.69c-.42,0-.94-.38-.8-.8l.75-2.45c.99-3.11,2.64-5.89,5.89-5.89h0ZM25,11.35c1.74,0,3.11,1.37,3.11,3.11s-1.37,3.11-3.11,3.11-3.11-1.41-3.11-3.11,1.41-3.11,3.11-3.11h0ZM17.27,19.27c1.08,0,1.98.38,2.73.94-.8,1.13-1.37,2.45-1.74,3.77l-.8,2.45c-.14.38-.05.75.09,1.08h-5.56c-.42,0-.9-.38-.75-.75l.71-2.17c.9-2.78,2.41-5.33,5.33-5.33h0ZM17.27,12.91c1.51,0,2.78,1.27,2.78,2.83s-1.27,2.83-2.78,2.83-2.83-1.27-2.83-2.83,1.27-2.83,2.83-2.83h0ZM32.78,12.91c1.56,0,2.78,1.27,2.78,2.83s-1.23,2.83-2.78,2.83-2.83-1.27-2.83-2.83,1.27-2.83,2.83-2.83h0ZM27.07,28.56v.09c0,.57-.24,1.08-.61,1.46h0v.05c-.38.33-.9.57-1.46.57s-1.08-.24-1.46-.61h0c-.38-.38-.61-.9-.61-1.46v-.09h1.41v.09c0,.19.05.38.19.47v.05c.09.09.28.19.47.19s.38-.09.47-.19v-.05c.14-.09.24-.28.24-.47t-.05-.09h1.41ZM30.99,28.56v.09c0,1.65-.66,3.16-1.74,4.24-1.08,1.08-2.59,1.79-4.24,1.79s-3.16-.71-4.24-1.79l-.05-.05c-1.04-1.08-1.7-2.55-1.7-4.2v-.09h1.41v.09c0,1.27.47,2.4,1.27,3.25h.05c.85.85,1.98,1.37,3.25,1.37s2.4-.52,3.25-1.37c.85-.8,1.37-1.98,1.37-3.25v-.09h1.37ZM34.99,28.56v.09c0,2.78-1.13,5.28-2.92,7.07-1.79,1.79-4.29,2.92-7.07,2.92s-5.23-1.13-7.07-2.92c-1.79-1.79-2.92-4.29-2.92-7.07v-.09h1.41v.09c0,2.4.94,4.53,2.5,6.08,1.56,1.56,3.72,2.5,6.08,2.5s4.52-.94,6.08-2.5c1.56-1.56,2.5-3.68,2.5-6.08v-.09h1.41Z'/%3e%3c/svg%3e)