TrTr−−êngêng §§¹¹i i HHääcc ThTh−¬−¬ngng MM¹¹ii
HËu cÇn th−¬ng m¹i ®iÖn tö
GV: Lôc ThÞ Thu H−êng
Logistics
HËu cÇn TM§T
E-Commerce
Logistics
• Môc tiªu & nhiÖm vô cña HC?
• Néi dung cña ho¹t ®éng HC?
• HiÖu qu¶ cña HC trong TM§T?
• Khã kh¨n & th¸ch thøc cña HC trong TM§T?
• C¸c yÕu tè cÇn thiÕt ®Ó vËn hµnh HC TM§T?
Logistics
HËu cÇn TM§T
TTæængng quan
quan vÒvÒ hhËËuu ccÇÇnn TMTM§§TT
HH¹¹ ttÇÇngng cc¬¬ ssëë ccññaa HHËËuu ccÇÇnn TMTM§§TT
HHËËuu ccÇÇnn ®®ÇÇuu rara TMTM§§TT
HHËËuu ccÇÇnn ®®ÇÇuu vvµµoo TMTM§§TT
ChiÕnChiÕn ll−î−îcc hhËËuu ccÇÇnn TMTM§§TT
Logistics
Quan ®iÓm tiÕp cËn hËu cÇn TM§T
“The new must be born out of the old” (Latin phrase)
• T×m hiÓu vÒ hËu cÇn kinh doanh
• T¸c ®éng qua l¹i gi÷a TM§T & HC
• Sù ®ãng gãp cña CNTT ®èi víi HC
• §iÒu tr×nh qu¸ tr×nh hËu cÇn trong m«i tr−êng kinh doanh míi
B2C e-Logistics
Giao hµng
Kh¸ch hµng
NhËn §§H
KiÓm tra tµi chÝnh
XuÊt hµng
Qu¶n trÞ §§H
“Cöa hµng” “S©n sau”
KiÓm tra hµng dù tr÷
Tµi liÖu tham kh¶o
Tµi liÖu b¾t buéc
[1] PGS.TS. §oµn ThÞ Hång V©n (2006). Qu¶n trÞ Logistics. Nhµ
xuÊt b¶n Thèng kª.
[2] Bayles, D. L. (2001). E-commerce Logistics and Fulfillment:
Delivering the Goods. Upper Saddle River, NJ, USA, Prentice Hall.
[3] Bauer, M.J. et al (2003). E-Business: The Strategic Impact on
Supply Chain and Logistics. Cousil of Logistics Management Press.
Tµi liÖu tham kh¶o
Tµi liÖu khuyÕn khÝch
[4] Reynolds, J. (2001). Logistics and Fulfillment for e-business A Practical Guide to Mastering Back Office Functions for Online Commerce. Pearson Education.
[5] Ross, D.F. (2002) Introduction to e-Supply Chain Management: Engaging Technology to Build Market-Winning Business Partnerships. Palgrave Macmillan
[6] Poirier, C.C. and Bauer, M.J. (2000). E-supply Chain: Using the
Internet to Revolutionalize Your Business. Prentice Hall
[7] Lawrence, F.B et al (2003). E-Distribution. Thomson South-
Western.
§¸nh gi¸ kÕt qu¶ häc phÇn
• §iÓm chuyªn cÇn (10%)
• §iÓm thùc hµnh (30%) • Bµi tËp c¸ nh©n • Bµi tËp nhãm (thuyÕt tr×nh & th¶o luËn trªn líp) • Bµi kiÓm tra
• §iÓm thi hÕt HP (60%)
• 9-10 ®iÓm: cã mÆt ®Çy ®ñ & tÝch cùc ®ãng gãp x©y dùng bµi • 0 ®iÓm: nghØ häc qu¸ 40% = ko ®ñ t− c¸ch dù thi
• Thi viÕt • 2 hoÆc 3 c©u / 90 phót
§¸nh gi¸ kÕt qu¶ häc phÇn
• Bµi tËp c¸ nh©n: 10 ®Ò bµi tËp Mçi SV chän 1 ®Ò Yªu cÇu viÕt 3-4 trang ®¸nh m¸y TuyÖt ®èi kh«ng ®−îc sao chÐp bµi cña nhau Thêi gian nép bµi 19/10
• Bµi tËp nhãm:
Mçi líp chia 4 nhãm Mçi nhãm chän 1 doanh nghiÖp TM§T (trong n−íc/qtÕ) S−u tÇm tµi liÖu &ph©n tÝch ho¹t ®éng hËu cÇn cña DN ThuyÕt tr×nh tr−íc líp 15-20 phót Nép b¸o c¸o viÕt Thêi gian 24/11 – 5/12
