
v
2.4 Overview of the Kickstarter Platform .......................................................... 41
2.4.1 Previous Crowdfunding Studies Utilising Kickstarter Data ...................... 43
2.5 Chapter Summary ...................................................................................... 45
CHAPTER 3 .................................................................................................................. 46
STUDY 1: BIBLIOMETRIC ANALYSIS OF CROWDFUNDING RESEARCH ............... 46
3.1 Introduction ................................................................................................ 46
3.2 Literature Review and the Current State of Crowdfunding Research ......... 46
3.2.1 Previous Systematic Review of Crowdfunding Research ....................... 48
3.3 Methodology .............................................................................................. 49
3.3.1 Bibliometric Analysis as an Approach for Reviewing Crowdfunding
Research ........................................................................................................... 49
3.3.2 Data collection and analysis ................................................................... 50
3.4 Results ...................................................................................................... 53
3.4.1 Descriptive Analysis ............................................................................... 53
3.4.2 Co-citation Network ................................................................................ 54
Entrepreneurship and new business development ............................................ 57
3.4.3 Co-word Network Analysis ..................................................................... 57
3.5 Discussion ................................................................................................. 64
3.6 Chapter Summary ...................................................................................... 67
CHAPTER 4 .................................................................................................................. 68
RESEARCH DESIGN AND METHODOLOGICAL APPROACH FOR STUDY 2 AND
STUDY 3 ....................................................................................................................... 68
4.1 Introduction ................................................................................................ 68
4.2 Research Paradigm and Strategies ........................................................... 68
4.3 Content Analysis ........................................................................................ 69
4.3.1 Quantitative Content Analysis ................................................................ 70
4.3.2 Methodological Principles of Quantitative Content Analysis ................... 74
4.3.2.1 Theory and rationale ...................................................................... 74
4.3.2.2 Conceptualisation ........................................................................... 74
4.3.2.3 Operationalisation .......................................................................... 74
4.3.2.4 Computer coding schemes ............................................................. 74
4.3.2.5 Sampling ........................................................................................ 74
4.3.2.6 Coding ........................................................................................... 75