INTERNATIONAL CLASSIFICATION OF GOODS AND SERVICES FOR THE PURPOSES OF THE REGISTRATION OF MARKS (NICE CLASSIFICATION)
Namely, it was shown that if the two goods are complements retailers are
able to discriminate between the more informed consumers (the shoppers) and the less
informed ones (the captives) by enticing the former with one of the goods on a deep
discount while taxing the latter by keeping the overall price tag high. This practice
requires that the retailers are able to charge dierent combinations of prices that have
a xed sum and yet induce consumers to buy both goods. Through this discrimination
the retailers are able to improve their protability relative to selling the two goods as a
bundle. It turns out that even when...