Lecture Electronic commerce

Chapter 26 - Advanced transaction processing. Topics covered in the chapter include transaction-processing monitors, transactional workflows, electronic commerce, high-performance transaction systems, real-time transaction systems, and long-duration transactions.

53p haojiubujain04 27-07-2023 7 3   Download

Principles of marketing: Lecture 42 provide students with knowledge about: e-marketing; internet marketing; major forces shaping the digital age; the internet explosion; the role of the internet in marketing; new tool to reach consumer; electronic commerce;... Please refer to this lesson for details!

59p hanlamcoman 26-11-2022 12 6   Download

Principles of marketing: Lecture 5 provide students with knowledge about: marketing challenges in the 21st century; Porter’s 5 forces model of competition; the information technology boom; major forces shaping the digital age; electronic commerce;... Please refer to this lesson for details!

32p hanlamcoman 26-11-2022 14 7   Download

Lecture Electronic Commerce (E-Commerce) - Chapter 1: Overview of Electronic Commerce provide students with knowledge about define electronic commerce (EC) and describe its various categories; describe and discuss the content and framework of EC; describe the major types of ec transactions; discuss e-commerce 2.0; describe social commerce and social software;...

36p bachnhuocdong 23-12-2021 11 4   Download

Lecture Electronic Commerce (E-Commerce) - Chapter 4: B2B E-Commerce provide students with knowledge about describe the B2B field; describe the major types of B2B models; discuss the models and characteristics of the sell-side marketplace, including auctions; describe the sell-side intermediaries; describe the characteristics of the buy-side marketplace and e-procurement;...

53p bachnhuocdong 23-12-2021 11 4   Download

Lecture Electronic Commerce (E-Commerce) - Chapter 8: Marketing and Advertising in E-Commerce provide students with knowledge about describe the factors that influence consumer behavior online; understand the decision-making process of consumer purchasing online; discuss the issues of e-loyalty and e-trust in electronic commerce (EC);...

42p bachnhuocdong 23-12-2021 15 3   Download

Lecture Electronic Commerce (E-Commerce) - Chapter 2: E-Commerce: Mechanisms, Infrastructures, and Tools provide students with knowledge about describe the major EC activities and processes and the mechanisms that support them; define e-marketplaces and list their components; list the major types of e-marketplaces and describe their features; describe e-catalogs, search engines, and shopping carts;...

50p bachnhuocdong 23-12-2021 17 3   Download

Lecture Electronic Commerce (E-Commerce) - Chapter 3: Retailing in Electronic Commerce: Products and Services provide students with knowledge about describe electronic retailing (e-tailing) and its characteristics; classify the primary e-tailing business models; describe how online travel and tourism services operate and their impact on the industry; discuss the online employment market, including its participants, benefits, and limitations;...

34p bachnhuocdong 23-12-2021 25 3   Download

Lecture Electronic Commerce (E-Commerce) - Chapter 9: E-Commerce Security and Fraud Protection provide students with knowledge about understand the importance and scope of security of information systems for EC; describe the major concepts and terminology of EC security; learn about the major EC security threats, vulnerabilities, and technical attacks; understand Internet fraud, phishing, and spam;...

50p bachnhuocdong 23-12-2021 10 3   Download

Lecture Electronic Commerce (E-Commerce) - Chapter 10: Electronic Commerce Payment Systems provide students with knowledge about understand the shifts that are occurring with regard to online payments; discuss the players and processes involved in using credit cards online; discuss the different categories and potential uses of smart cards; discuss stored-value cards and identify under what circumstances they are best used;...

25p bachnhuocdong 23-12-2021 10 3   Download

Lecture Electronic Commerce (E-Commerce) - Chapter 11: Order Fulfillment along the Supply Chain and Other Support Services provide students with knowledge about describe the role of support services in electronic commerce (EC); define EC order fulfillment and describe the EC order fulfillment process; describe the major problems of EC order fulfillment; describe various solutions to EC order fulfillment problems; describe RFID supply chain applications;...

30p bachnhuocdong 23-12-2021 13 3   Download

Lecture Electronic Commerce (E-Commerce) - Chapter 14: E-Commerce: Regulatory, Ethical, and Social Environments provide students with knowledge about understand the foundations for legal and ethical issues in EC; describe intellectual property law and understand its adjudication; explain privacy and free speech issues and their challenges; describe types of fraud on the Internet and how to protect against them;...

31p bachnhuocdong 23-12-2021 18 3   Download

Lecture Electronic commerce - Chapter 7: E-Supply Chains, Collaborative Commerce, and Corporate Portals learning objectives: Define the e-supply chain and describe its characteristics and components. List supply chain problems and their causes. List solutions to supply chain problems provided by EC. Describe RFID supply chain applications. Define c-commerce and list the major types.

50p caphesuadathemtac 09-11-2021 18 5   Download

Lecture Electronic commerce - Chapter 4: Consumer behavior, market research, and advertisement learning objectives: Describe the factors that influence consumer behavior online. Understand the decision-making process of consumer purchasing online. Describe how companies are building one-to-one relationships with customers. Explain how personalization is accomplished online. Discuss the issues of e-loyalty and e-trust in EC. Describe consumer market research in EC.

55p caphesuadathemtac 09-11-2021 25 4   Download

Lecture Electronic commerce - Chapter 5: B2B E-Commerce: Selling and Buying in Private E-Markets learning objectives: Describe the B2B field. Describe the major types of B2B models. Discuss the characteristics of the sell-side marketplace, including auctions. Describe the sell-side intermediary models. Describe the characteristics of the buy-side marketplace and e-procurement. Explain how reverse auctions work in B2B.

50p caphesuadathemtac 09-11-2021 24 4   Download

Lecture Electronic commerce - Chapter 6: B2B Exchanges, Directories and Other Support Services learning objectives: Define exchanges and describe their major types. Describe the various ownership and revenue models of exchanges. Describe B2B portals. Describe third-party exchanges. Distinguish between purchasing (procurement) and selling consortia.

43p caphesuadathemtac 09-11-2021 12 4   Download

Lecture Electronic commerce - Chapter 8: Innovative EC Systems: From E-Government and E-Learning to Consumer-to-Consumer Commerce learning objectives: Describe various e-government initiatives. Describe e-learning, virtual universities, and e-training. Describe online publishing and e-books. Discuss wikis and blogging. Describe knowledge management and dissemination as an e-business. Describe C2C activities. Describe peer-to-peer networks and applications.

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Lecture Electronic commerce - Chapter 10: Dynamic Trading: E-Auctions, Bartering and Negotiations learning objectives: Define the various types of e-auctions and list their characteristics. Describe forward and reverse auctions. Describe the benefits and limitations of e-auctions. Describe some unique e-auction models. Describe the various services that support e-auctions.

41p caphesuadathemtac 09-11-2021 13 4   Download

Lecture Electronic commerce - Chapter 15: Economics and Justification of Electronic Commerce learning objectives: Describe the need for justifying EC investments, how it is done, and how metrics are used to determine justification. Understand the difficulties in measuring and justifying EC investments. Recognize the difficulties in establishing intangible metrics and describe how to overcome them. List and briefly describe traditional and advanced methods of justifying IT investments.

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Lecture Electronic commerce - Chapter 17: Legal, Ethical, and Compliance Issues in EC learning objectives: Understand the foundations for legal and ethical issues in EC. Describe civil, intellectual property, and common law. Understand legal and ethical challenges and how to contain them. Explain privacy, free speech, and defamation and their challenges. Discuss the challenges caused by spam, splogs, and pop-ups. Describe types of fraud on the Internet and how to protect against it.

42p caphesuadathemtac 09-11-2021 14 4   Download