Lecture Principles of business communication in English
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Lecture Principles of business communication in English - Chapter 4: Business communication in practice. The main content of this chapter: an overview of business communication; role of communication in business; forms of communication; spoken language and written language; common forms of business communication;...
49p diepvunhi 07-01-2023 47 9 Download
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Lecture Principles of business communication in English - Chapter 2: Verbal communication and non-verbal communication. The main content of this chapter: verbal communication; non-verbal communication; the relationship between verbal and nonverbal communication;...
41p diepvunhi 07-01-2023 41 8 Download
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Lecture Principles of business communication in English - Chapter 3: Principles of communication in business. The main content of this chapter: barriers of communication - wrong choice of medium, physical barries, semantic barriers; principles of effective communication;...
19p diepvunhi 07-01-2023 48 8 Download
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Lecture Principles of business communication in English - Chapter 1: An introduction to communication. The main content of this chapter: definition of communication; the significance of communication; communication process; communication functions; characteristics of communication; communicative settings;...
32p diepvunhi 07-01-2023 44 7 Download
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This chapter presents the following content: Communicative Organization - model of core principles to guide the way we function in organizations, organizational structure - created and recreated through social interaction (structuration), misunderstandings - central feature of organizational life, the communicative organization model - the essence of organizational life is communication.
24p thiendiadaodien_4 08-01-2019 30 6 Download
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Chapter 6 - Improving readability with style and design. In this chapter you will learn: Describe and apply the following principles of writing style that improve ease of reading: completeness, conciseness, and natural processing; explain and use navigational design to improve ease of reading; describe and apply the components of the reviewing stage, including a FAIR test, proofreading, and feedback.
15p nhanmotchut_2 19-10-2016 31 2 Download
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Chapter 7 - Email and social media for business communication. In this chapter you will learn: Apply principles for writing effective emails, explain how to handle emotion effectively in online communications, describe strategies for managing digital message overload, explain characteristics of the emerging Social Age,...
15p nhanmotchut_2 19-10-2016 42 2 Download
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Chapter 12 - Research and planning for business reports. In this chapter, students will be able to understand: Explain how planning and conducting business research for reports impacts you credibility, create research objectives that are specific and achievable, explain principles of effective design for survey questions and choices,...
15p nhanmotchut_2 19-10-2016 42 2 Download
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Chapter 10: Strategy, ethics, and social responsibility. This chapter includes contents: Three categories of management morality, what are the drivers of unethical strategies and business behavior? Business ethics in the global community, approaches to managing a company’s ethical conduct, why should company strategies be ethical? Linking a company’s strategy to its ethical principles and core values,..
25p whocare_d 17-09-2016 57 4 Download