Markets and prices

Part 1 book "The global airline industry" includes content: Introduction and overview, the international institutional and regulatory environment, overview of airline economics, markets and demand; fundamentals of pricing and revenue management, airline operating costs and measures of productivity; the airline planning process, airline schedule optimization, airline flight operations.

269p dianmotminh04 12-07-2024 0 0   Download

Part 1 of ebook "Finance: A quantitative introduction (Volume I)" provides readers with contents including: Chapter 1 - Introduction to finance and financial markets; Chapter 2 - Market participants; Chapter 3 - Fundamentals of financial instruments pricing; Chapter 4 - Hypothesis of informational efficiency of financial markets; Chapter 5 - Financial information;...

107p tuongmothua 11-07-2024 2 0   Download

This research aims to evaluate the impact of CW issuance on the price and liquidity (measured by trading volume and bid-ask spread) of underlying stocks on the Vietnamese stock market. The study employs the event study methodology and Wilcoxon test to examine whether abnormal returns, trading volume, and bid-ask spreads change after CW issuance.

14p viwalton 02-07-2024 3 1   Download

Lecture Corporate finance deparment: Chapter 3 - Risk and return, after completing this section, you will understand knowledge about: Understand the expected returns and variances; measure the expected returns and variances; understand the portfolio; understand the systematic risk and unsystematic risk; understand the security market line, capital asset pricing model;...Please refer to the documentation for more details.

59p thuyduong0906 01-07-2024 0 0   Download

Part 1 of ebook "Construction supply chain management: Concepts and case studies" provides readers with contents including: concepts; the concept and development of supply chain management in the UK construction industry; culture in supply chains; learning to co-operate and co-operating to learn: knowledge, learning and innovation in construction supply chains; marketing and pricing strategy;...

128p mothoiphong 28-06-2024 2 1   Download

Part 2 of ebook "Sustainable growth in global markets: Strategic choices and managerial implications" provides readers with contents including: preparing destination markets; market research and organizational design; internal and external fit; segmentation, targeting, and positioning; developing functional strategies; international pricing and distribution strategies;...

211p giangmacvien 22-06-2024 1 1   Download

Part 2 of ebook "The marketing challenge for industrial companies: Advanced concepts and practices" provides readers with contents including: organizing an industrial company’s marketing and sales department; the industrial sales force; the distribution of technical products; industrial branding; pricing technical products; introducing new technical products into the market;...

217p giangmacvien 22-06-2024 1 1   Download

Part 2 of ebook "Thriving in a new world economy: Proceedings of the 2012 world marketing congress/cultural perspectives in marketing conference" provides readers with contents including: how customers are served in BRICS; entertainment & leisure marketing; selling and consuming; understanding tourism/tourist behavior; product, pricing, and channel strategies; electronic and interactive marketing; engaging students – the importance of subject matter; promotional strategies; socially responsible marketing;...

210p giangmacvien 22-06-2024 1 1   Download

Part 2 of ebook "Standing room only: Marketing insights for engaging performing arts audiences" provides readers with contents including: managing location, capacity, and ticketing systems; focusing on value and optimizing revenue through pricing strategies; identifying and capitalizing on brand identity; formulating communications strategies; delivering the message advertising, personal selling, sales promotion, public relations, and crisis management;...

216p giangmacvien 22-06-2024 2 1   Download

Ebook "Advances in national brand and private label marketing (Second international conference, 2015)" presents the latest research and recent studies in the field of national brand and private label marketing. It covers a wide range of topics, including retailing, marketing, general business, psychology, economics and statistics. It addresses diverse areas of application, such as brand naming and packaging decisions, price elasticity, positioning, branding, consumer motivation, online communities, economic crisis, strategies in growth and mature private labels.

208p giangmacvien 22-06-2024 2 1   Download

Part 2 of ebook "Confessions of the pricing man: How price affects everything" provides readers with contents including: Chapter 6 - Prices and decisions; Chapter 7 - Price differentiation - the high art; Chapter 8 - Innovations in pricing; Chapter 9 - Pricing in crises and price wars; Chapter 10 - What the CEO needs to do;...

121p giangmacvien 22-06-2024 2 1   Download

Part 2 of ebook "Entrepreneurial marketing for SMEs" provides readers with contents including: Chapter 7 - Internationalisation strategies; Chapter 8 - Value propositions, how to build SMEs’ offering; Chapter 9 - Pricing and distribution decisions in a context of low distribution capacity; Chapter 10 - Building brands in SMEs; Chapter 11 - Supply chain relationships management, SMEs’ partners;...

111p giangmacvien 22-06-2024 1 1   Download

Part 1 of ebook "Managing in recovering markets" provides readers with contents including: Chapter 1 - A dynamic conditional correlation analysis-­based approach to test financial contagion in developing markets; Chapter 2 - Achieving business agility through service-­oriented architecture in recovering markets; Chapter 3 - An analysis of foreign direct investment with special reference to indian economy; Chapter 4 - An empirical analysis of price discovery in indian commodity markets; Chapter 5 - An empirical study on factors affecting faculty retention in indian business schools; Chapter ...

239p giangmacvien 22-06-2024 2 1   Download

Part 2 of ebook "Managing in recovering markets" provides readers with contents including: Chapter 17 - Critical factors within organizations influencing effective use of crm solutions; Chapter 18 - Customer voices incorporated in a marketing class - a review; Chapter 19 - Demutualisation of stock exchanges in India - the corporate governance chapter; Chapter 20 - Determining the optimal price point - using van westendorp’s price sensitivity meter; Chapter 21 - Do middle-level managers have a role in strategy formulation and implementation, insights into an indian public and private sector ...

252p giangmacvien 22-06-2024 3 1   Download

Home-based business for dummies (2nd edition), presents and explains an incredibly wide variety of information — all of it aimed at ensuring your home-business success. Whether you need information on choosing the right business opportunity, avoiding scams, marketing your business, pricing your products and services, keeping accounts and books, understanding legal do’s and don’ts, or growing your business, you’ll find it here. This book provides you with the very best ideas, concepts, and tools for starting and successfully operating your home business.

386p zizaybay1104 29-05-2024 2 2   Download

Ebook "Advances in national brand and private label marketing: Third international conference, 2016" presents the latest research on national brand and private label marketing, in the form of original, rigorous and relevant contributions from the 2016 National Brands and Private Label Marketing conference in Barcelona. It covers retailing-related topics, such as brand naming and packaging decisions, price elasticity, positioning, branding, consumer behavior, economic crisis, strategies in growth, and mature private labels.

159p giangdongdinh 30-05-2024 2 2   Download

Ebook "Business project management and marketing: Mastering business markets" deals with all of the management tasks involved: order management, inquiry evaluation and proposal preparation, pricing and revenue planning, order financing and financial engineering, contract management, negotiation management, project management, and finally project cooperation. Adopting a cross-sector perspective, it examines both traditional manufacturing industries and business-to-business services.

403p giangdongdinh 30-05-2024 3 2   Download

Ebook "Commodities pricing and the bulk trap: Learnings from industries at the forefront" takes a fresh look at pricing, product differentiation and the need for decommoditisation in market sectors where products and services are standardised and interchangeable. In the first chapters the book explains what commodities are, and puts them into a historical perspective to promote an understanding of their production and its effects.

146p giangdongdinh 30-05-2024 2 2   Download

Ebook "Vertical price coordination and brand care: Interdisciplinary perspectives on the prohibition of resale price maintenance" deals with the prohibition of Resale Price Maintenance, which is intensively discussed in Germany at the moment. It provides a new interdisciplinary approach to the topic that emphasizes the empirically observable marketing perspective, but draws conclusions from competition theory.

88p giangdongdinh 30-05-2024 2 2   Download

Ebook "Intermarket technical analysis: Trading strategies for the global stock, bond, commodity and currency markets" presents the following content: Chapter 1 a new dimension in technical analysis; chapter 2 the 1987 crash revisited an intermarket perspective; chapter 3 commodity prices and bonds; chapter 4 bonds versus stocks; chapter 5 commodities and the U.S. dollar; chapter 6 the dollar versus interest rates and stocks; chapter 7 commodity indexes; chapter 8 international markets; chapter 9 stock market groups;…

146p zizaybay1103 29-05-2024 3 1   Download