University reputation
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This study’s analysis of the discrepancy/gap between expectations and perceptions of the quality of service, identifies deficiencies and areas of dissatisfaction that offer opportunities for university managers to improve overall student services, to build a long-term relationship with the customers, and to improve the institution’s reputation.
288p runthenight04 02-02-2023 11 3 Download
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This study begins with the desire to better understand the construction of university reputation. The framework of university reputation and student behavioral intention is formed by the relationship between student trust, student identity, and student commitment. Vietnam's higher education sector plays an essential role in education; this sector has been encountering various problems, and university reputation is a key pillar in educational management theory.
201p nguathienthan10 23-02-2021 18 3 Download
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This study limits research on the university reputation and its related factors to the perceptions of university graduates in Vietnam. The components considered in the model include social contributions, leadership, environments, student guidance, funding, research and development, student trust, student identity, student commitment, university reputation and behavioral intention of learners.
27p nguathienthan10 23-02-2021 39 3 Download
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The thesis has been conducted in Hanoi, one of two economic – cultural – political centers of Vietnam. Moreover, Hanoi is the largest centre of education in Vietnam with a variety of reputable and ancient universities. In addition, almost every lecture in these universities comes from various pronvinces in the North of Vietnam, which creates the variety in custome, culture, habits and lifestyle in comparison with lectureres in other areas. Hence, the conduct of this study in Hanoi will be more consistent.
12p change06 14-06-2016 43 2 Download