Ebook The mindful marketer: How to stay present and profitable in a data-driven world – Part 1

Part 1 of ebook "The mindful marketer: How to stay present and profitable in a data-driven world" provides readers with contents including: why CMOs are facing extinction; the dark side of data democracy; return on marketing investments; big data or big disappointment; multitasking mash-ups and mishaps; find your inner marketing guru to make better decisions; five timeless qualities of mindful marketers;...