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Unpacking the structural relationships between tourism interpretation service, destination image, and intention to revisit: A study in Binh Dinh and Phu Yen provinces

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This study unpacks the structural relationship of tourism interpretation service on destination image and intention to revisit destinations. This study fulfills the research objective by collecting and analyzing 406 survey questionnaires by tourists who visited Binh Dinh and Phu Yen provinces

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Nội dung Text: Unpacking the structural relationships between tourism interpretation service, destination image, and intention to revisit: A study in Binh Dinh and Phu Yen provinces

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