Consumer finance

This research aimed to consider the importance of digital transformation and digital marketing on consumer behavior, along with studying the indirect impact of this relationship through brand positioning. The authors conducted a survey of 300 leaders of small and medium-sized enterprises (SMEs) on “The impact of digital transformation and digital marketing on the brand positioning and consumer behavior” through online and direct forms using pre-designed questionnaires.

13p leminhvu111 07-06-2024 4 0   Download

This study employs the Stimulus-Organism-Response theory in consumer behavior research to investigate the decision-making process of consumers regarding Buy Now, Pay Later (BNPL) services. Data from 348 university student questionnaires were analyzed using Partial Least Squares Structural Equation Modeling (PLS-SEM). The findings highlight the significantly mediating roles of emotion and cognition in shaping trust during the pre-purchase process, ultimately influencing consumers’ intentions to adopt BNPL services.

12p leminhvu111 07-06-2024 1 0   Download

Ebook "Technology and finance: Challenges for financial markets, business strategies and policy makers" cover the following topics: the impact of technology on financial institutions - evolution or revolution; the relationship between technology and financial markets, including the impact of 'electronification' on financial markets and deposit insurance systems; the real and potential impact of technology on productivity growth, and possible implications for economic growth, monetary policy and markets;...

397p tuongnhuoclan 28-11-2023 6 5   Download

Continued part 1, part 2 of ebook "Bank strategy, governance and ratings" provides readers with contents including: the information content of sovereign watchlist and outlook - S&P versus Moody’s; errors in individual risk tolerance; attitudes, personality factors and household debt decisions - a study of consumer credit; the business of clearing cash equities in europe: market dynamics and trends;

175p tuongnhuoclan 27-11-2023 12 5   Download

Part 1 of ebook "Focus on personal finance: An active approach to help you achieve financial literacy (5th edition)" provides readers with contents including: personal financial planning in action; money management skills; taxes in your financial plan; financial services, savings plans and payment accounts; consumer credit advantages, disadvantages sources, and costs; consumer purchasing strategies and wise buying of motor vehicles;...

286p tuongnhuoclan 27-11-2023 12 6   Download

Part 1 of ebook "Business and personal finance" provides readers with contents including: planning personal finances; banking and credit; investing financial resources; personal financial planning; finances and career planning; real estate and other investments; the finances of housing; consumer purchasing and protection;...

398p tuongnhuoclan 27-11-2023 10 5   Download

Ebook "Handbook of consumer finance research" summarizes the state of consumer finance research across disciplines for expert findings on and strategies for enhancing—consumers’ economic health. New and revised chapters offer current research insights into familiar concepts (retirement saving, bankruptcy, marriage and finance) as well as the latest findings in emerging areas, including healthcare costs, online shopping, financial therapy, and the neuroscience behind buyer behavior.

379p loivantrinh 29-10-2023 7 5   Download

Faith, Finance and Economy is an edited volume consisting of chapters written by scholars from many academic disciplines, including theology, philosophy, history, law, economics, and business. While the scholars represented in the book do come from a variety of philosophical perspectives, they share a common interest in the connections between faith and fnance.

243p minhquan0690 19-09-2023 9 4   Download

The paper outlines the research results on (i) standard form contracts in general and standard form contract in the financial and banking sectors in particular which takes into account behavioral economics factors of consumer psychology; (ii) Vietnamese law on controlling standard form contracts in the financial and banking sectors and some shortcomings;

15p viindra 06-09-2023 4 4   Download

Ebook Indian Financial System: Part 2 presents the following content: Financial Institutions; Commercial Banking Services; Credit Rating and Consumer Finance; Leasing and Factoring; Merchant Banking and Venture Capital; Mutual Funds and Insurance Services;...Please refer to the documentation for more details.

196p chankora 16-06-2023 4 4   Download

Continued part 1, part 2 of ebook "Modern principles of economics" provide readers with content about: decision making for businesses, investors, and consumers; stock markets and personal finance; economic growth; GDP and the measurement of progress; business fluctuations; saving, investment, and the financial system; macroeconomic policy and institutions; international economics;...

475p damtuyetha 16-02-2023 4 2   Download

Lecture Consumer finance: Chapter 1 - Overview of consumer finance provide students with knowledge about design and use are critical for consumer wellbeing. Payments technologies: credit cards, debit cards, cash, EFTs. Management and advisory tools: Mint.com, Betterment, retirement planners, financial advisers, …

31p huangminghao_1902 27-02-2022 15 1   Download

Lecture Consumer finance: Chapter 2 - Rational economic choice and financial decisions provide students with knowledge about modelling human financial behavior, in this lecture we will use rational models as proscriptive guides, optimal consumption, saving, and investing.

48p huangminghao_1902 27-02-2022 10 1   Download

Lecture Consumer finance: Chapter 3 - Behavioral economics and financial decisions I provide students with knowledge about mis estimation of probabilities, self control and temptation, retirement saving example, product design brainstorm, beliefs, heuristics and biases.

39p huangminghao_1902 27-02-2022 10 1   Download

Lecture Consumer finance: Chapter 5 - Hello wallet provide students with knowledge about opportunities for HelloWallet from research in behavioral finance; changes in the US financial system creates opportunities for HelloWallet.

10p huangminghao_1902 27-02-2022 13 1   Download

Lecture Consumer finance: Chapter 6 - Credit cards, big data, adverse selection and unravelling provide students with knowledge about overview of credit card market, market analysis and the failure of Citi “A deal is a deal” campaign and credit market collapses.

35p huangminghao_1902 27-02-2022 15 1   Download

Lecture Consumer finance: Chapter 7 - BASIX insurance provide students with knowledge about the product different than traditional insurance, BASIX initial product fail, the financial engineering of the contract.

10p huangminghao_1902 27-02-2022 12 1   Download

This article presents a critical assessment of these interventions, based on the regulatory theory and a review of international experiences. It shows how emergency measures should rely on a robust but flexible targeting strategy and be supported by appropriate financing; it also sheds light on the importance of information campaigns that allow the aid to reach more households, improving the effectiveness of the intervention.

8p huangminghao_1902 27-02-2022 16 2   Download

Asymmetric information in financial digital markets is increasingly becoming a serious problem in the digital era. Consumers of digital finance suffer from asymmetric information compared to financial agents due to the complexity of services and their passive position in collecting, analyzing and processing information. The study offers measures to improve the practice of digital financial consumer protection (DFCP) through quantitative analysis using a sample of 135 countries for the period 2014-2018.

25p visteveballmer 06-11-2021 13 1   Download

Chapter 33 - International Finance. The main contents of this chapter include all of the following: Financing international trade, the balance of payments, exchange rate systems, globalization of the U.S. dollar, growing foreign ownership of american assets.

33p lovebychance04 20-05-2021 10 1   Download