
Creative business ideas
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This world-wide best-selling book highlights the most recent trends and developments in global marketing—with an emphasis on the importance of teamwork between marketing and all the other functions of the business. It introduces new perspectives in successful strategic market planning, and presents additional company examples of creative, market-focused, and customer-driven action. Coverage includes a focus on marketing in the 21st Century that introduces the new ideas, tools and practices companies will need to successfully operate in the New Millenium.
216p
haojiubujain02
03-07-2023
1
1
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The article reviews past approaches to creativity support, differentiating between computer centric and human centric approaches. It identifies shortcomings of past creativity support systems, to propose a new three-pronged approach for creativity support through social media. The approach suggests drawing on collective intelligence for need identification, idea generation, and idea evaluation. Focusing on innovation in business, the article demonstrates how knowledge and creativity can be extracted from social media to facilitate all three activities.
21p
ketaucho
06-11-2019
16
0
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The Internet is enabling a new economy based on the networking of human knowledge. While the benefits of using I.T. to connect people to people and people to information within a business are commonly understood, much less is known about the advantages of well-managed partnerships across corporate boundaries.
8p
quenchua1
04-11-2019
18
0
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Visual design is the process of structuring messages by using visual elements. The purpose of visuals is to communicate messages. Good visual designs match the message goal with the purpose for using the visual-for example, to increase understanding or interest and to clarify, simplify, or summarize ideas. Chapter 17 provides knowledge of creativity and visual design.
37p
nhanmotchut_2
19-10-2016
28
1
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(bq) part 1 book "entrepreneurship" has contents: the entrepreneurial mind set; corporate entrepreneurship, generating and exploiting new entries; creativity and the business idea; protecting the idea and other legal issues for the entrepreneur; the organizational plan; the financial plan,...and other contents.
311p
bautroibinhyen23
02-04-2017
39
4
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Visual design is the process of structuring messages by using visual elements. The purpose of visuals is to communicate messages. Good visual designs match the message goal with the purpose for using the visual-for example, to increase understanding or interest and to clarify, simplify, or summarize ideas. Chapter 17 provides knowledge of creativity and visual design.
37p
nomoney2
10-02-2017
41
2
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the anatomy of your creativity aims to awaken parts of your psycho-physical system to give you a head start, and a good feeling in your heart about your life and work. whether you have an idea for a startup; your business is static, safe, steady but needs stretch; you are “worried well” between “stretch” and “panic”; or you have a leaky, rocky, pear-shaped project and have just had enough - open the anatomy of your creativity.
70p
kinhadthu
17-11-2016
70
8
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The research evidence furthermore shows that social media offer specific opportunities for the four strategic challenges of European Education and Training policies in the years leading up to 2020 (European Commission, 2008g) and can thus contribute to modernising Education and Training in Europe. Enhancing innovation and creativity: Social media support more engaging and playful approaches, provide new formats for creative expression, and encourage learners and teachers to experiment with different, innovative, ways of articulating their thoughts and ideas. The Learning 2.
15p
docvachiase
03-05-2013
43
3
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Introduction A Declaration of creativity The Creative Universal Flux Be happy - Whatever your Home Zone, You are Needed! The First Phase Of Creativity: Openness (Blue Zone) Before you start creating – the inevitable ‘But is this really the time for it?’ objection. The ‘But we can’t afford it’ objection. The Power Of Not Knowing The power of Presuppositions, Assumptions and Rules How to unblinker our perceptions Chemicals, other activities Mental exercises to ‘unjam’ Get out of the verbal bubble! Look for ‘bad’ facts too The Second Phase – The Green Zone Of The Green Zone The flash of...
35p
subtraction1122
28-04-2013
53
7
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The most unfair criticism of business folks is that they are just “marketers,” somewhat of a negative label in the tech sector. I think marketing gets a bad rap. In MBA terms, there are four Ps that define marketing: product, price, placement, and promotion. Defining the product and price is a creative process. The goal is to develop a product idea—sold for a profit—that matches the needs of the targeted customer. Research, analysis, and creative work are necessary in order to succeed.
105p
tainhacmienphi
25-02-2013
45
6
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Laura Bruney, Executive Director of the Arts & Business Council of Miami says, “The 101 list came about when one of our steering committee members thought people would respond [to a list of ideas] and they did! The steering committee came up with some unique items for the list. We focused on innovative and unique promotional opportunities between business and the arts. We also tried to emphasize neighborhood marketing—promoting the event/performance in the area surrounding the theatre or performance site.” When looking at the suggestions on this list, consider your target customers.
8p
doiroimavanchuadc
06-02-2013
46
5
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The quadrant map reveals just how important Capital Access is in affecting the ability of small businesses to compete. The recession hampers small businesses’ ability to secure funding for their short and long term needs, which in turn restrains their ability to grow and compete effectively. The map also reveals that Marketing and Innovation is not just a weak area, but a highly important one. The economy is likely sapping creativity in coming up with new ideas to grow their businesses.
52p
bi_ve_sau
05-02-2013
48
6
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Creativity is defined in this report as the production of new ideas that are fit for a particular business purpose. This sees creativity as the first stage in innovation. Creativity has a role in enhancing all aspects of business performance – from the design of new products and services to their production, marketing and distribution. It is not unusual to link creativity to certain industries such as film, music or design. But the challenge, as noted by the Chancellor, is ‘not just to encourage creative industries, our priority is to encourage all industries to be creative’.
27p
bi_ve_sau
05-02-2013
58
4
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Creativity is vital for every part of the economy. The ability to generate a diverse set of business options through new ideas is a central feature of innovation in all firms and, as such, is central to sustained economic growth. Design, as a structured creative process, is an important competitive tool for firms in many sectors, although design activities can take many forms across those different sectors. The UK led the world in recognising the significance of creativity and design. The Design Council was set up in 1944.
77p
bi_ve_sau
05-02-2013
44
3
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I have developed a wonderful network of Italian therapists as well as having met colleagues from other countries who also practice in Rome. In fact, I had the distinct pleasure of hosting the 1st annual Rome Conference on Emotional Well-Being. The 2nd conference is in the planning process! I have also asked a panel of mental health professionals to present at the Mediterranean Association of International Schools Conference with me in Florence in November.
0p
bi_ve_sau
05-02-2013
46
2
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Increased effectiveness and efficiency In the end, a BPO arrangement is a tightly managed performance environment driven by a business partner who is assessed, and even paid, according to contract performance. With Accenture's finance and accounting BPO work with Microsoft, a monthly balanced scorecard rates all of the services that Accenture provides—both consulting and outsourcing.
10p
taisaovanchuavo
26-01-2013
37
3
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the new rules of viral m a r k e t i n g how word-of-mouse spreads your ideas for free david meerman scott .the new rules of viral marketing :: how word-of-mouse spreads your ideas for free david meerman scott 2 © 2008 by david meerman scott copyright holder is licensing this under the creative commons license, attribution 3.0. http://creativecommons.org/licenses/by/3.0/us/ special thanks to mark levy, positioning guru extraordinaire. read about mark at www.levyinnovation.com john wall has provided me with valuable input and help in my own viral marketing efforts.
34p
louisxlll3
31-12-2012
56
5
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The nonverbal aspect of an ad or commerical carries half the burden of communicating te big idea. in fact, the nonverbal message is inseparable from te verbal. As advertising copy goes through the editing process, copywriters must be prepared for an inevitable (and sometimes lengthy) succession of edits and credits from agency and client managers and legal departments. Copywriters must be more than creative; they must be patient, flexible, mature and able to exercise great self control.
26p
camnhung_1
07-12-2012
76
7
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Congratulations! You are one of the few people that will have exclusive access to a little-known, yet very profitable home-based business niche that may earn you up to $600 a day or more cleaning foreclosured homes for national banks, mortgage companies and insurance institutions...
9p
taurus23
26-09-2012
39
3
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For financial sales professionals, How to be a Million Dollar Producer shows the financial advisor the step by step tactics to become a top producer and enjoy a seven figure annual income. Examples show how a financial advisor can replicate how a physician runs his practice and achieve the same income. Other explanations show that having more time in the day is not about time management, but rather, the financial advisor
0p
taurus23
26-09-2012
59
4
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