Entry strategy

Part 1 of ebook "Strategic management in construction (Second edition)" provides readers with contents including: techniques for the strategic planner; portfolio management, delphi techniques and scenarios; marketing and promotional strategies in construction; a synthesis of strategic management in construction; strategic management in the construction industry; entry and exit barriers exist in an industry; core business, core competencies and distinctive capabilities;...

96p mothoiphong 28-06-2024 2 1   Download

Part 1 of ebook "Market entry in China: Case studies on strategy, marketing, and branding" provides readers with contents including: introduction; marketing decisions in China; automotive industry; audi and the Chinese market; retail industry; China’s retailing graveyard;...

103p giangmacvien 22-06-2024 2 1   Download

Part 2 of ebook "Market entry in China: Case studies on strategy, marketing, and branding" provides readers with contents including: fashion, luxury, and play; take the opportunity to pilfer a goat; HTH’S exploration in China; master international franchising in China; beverages and food; preparing business activities in China;...

117p giangmacvien 22-06-2024 2 1   Download

Part 1 of ebook "Market entry into the USA: Why European companies fail and how to succeed" provides readers with contents including: Chapter 1 - The case for culture in expansion strategy; Chapter 2 - Your company's value proposition in the US; Chapter 3 - Defining & exploring the US market;...

69p giangmacvien 22-06-2024 2 1   Download

Ebook "Multinational management: A casebook on Asia’s global market leaders" demonstrates that the future of global business lies in how well the multinational landscape is charted and how the importance of Asian market leaders is deeply embedded in it. It offers international management students and researchers an extensive guide to the business history, strategy development, and foreign market entry modes used by emerging Asian multinationals.

367p giangdongdinh 30-05-2024 4 2   Download

Ebook "Advances in global marketing: A research anthology" expert contributions provides a comprehensive analysis of contemporary global marketing issues under different international business settings. It covers a wide array of key areas of international marketing research such as cross-cultural consumer behavior, foreign market entry modes, international entrepreneurship, international marketing strategy, country-of-origin effects, internationalization process, international buyer-seller relationships, corporate social responsibility, and international marketing performance.

517p giangdongdinh 30-05-2024 2 2   Download

Ebook "Global marketing strategy: An executive digest" has been written for experienced managers and students in postgraduate programs, such as MBA or specialized master’s programs. In a systematic yet concise manner, it addresses all major issues companies face when conducting business across national and cultural boundaries, including assessing and selecting the most promising overseas markets, evaluating market entry alternatives, and examining the forces that drive adaptation versus standardization of the marketing mix.

270p giangdongdinh 30-05-2024 4 2   Download

The research stems from a problem of prevalence of tax evasion phenomenon from taxpayers and its negative and serious impacts resulting therefrom. The results of such negative and serious impacts are represented in a decrease tax revenue proceeds and the damages to the public treasury of the state, as well as the occurrence of evader taxpayers under the law and take the penalties and legal sanctions against them by the tax authority. For the purposes of this research, tax exemption can be perceived as those exemptions granted on the incomes of natural and moral taxpayers.

20p longtimenosee09 08-04-2024 1 0   Download

Ebook International business: The challenges of globalization (Eighth edition - Global edition) - Part 2 includes contents: International financial markets, international monetary system, international strategy and organization, analyzing international opportunities, selecting and managing entry modes,... and other contents.

211p longtimenosee03 30-01-2024 8 3   Download

Continued part 1, part 2 of ebook "Key account management in financial services: Tools and techniques for building strong relationships with major clients" provides readers with contents including: preparing for key account management; identifying key accounts; the 10-step process; identifying your key accounts; entry strategies; meeting the customer’s needs; keeping on track;...

186p mocthanhdao0210 19-11-2023 8 4   Download

Part 2 book "Fisheries and aquaculture - The food security of the future" includes content: Developing countries, processing and related industries, sales and marketing, finances, globalisation, management, legal framework, research, and some peripheral issues, summary.

197p oursky07 23-10-2023 4 2   Download

Ebook "Retail internationalization: Analysis of market entry modes, of transfer and coordination of retail activities" investigates various strategies in the area of going and being international of retail firms which is of undisputable relevance due to the fairly narrow research status and the increasing internationalization of retail activities.

216p thamnhuocgiai 24-09-2023 6 4   Download

Continued part 1, part 2 of ebook "International management: Culture, strategy, and behavior (Tenth edition)" provides readers with contents including: international strategic management; strategy formulation and implementation; entry strategies and organizational structures; managing political risk, government relations,and alliances; organizational behavior and human resource management; human resource selection and development across cultures;...

373p hanlinhchi 29-08-2023 7 5   Download

Here's a great vocabulary program that is equally appropriate for younger students working at grade level and older students who have "forgotten" or never mastered the basics. The friendly look and tone of this series belies the comprehensive sweep of the instructional sequence. Every topic--from primary level phonics to the specialized terminology of essay tests--is developed "from the ground up." Includes answer key. Contents include: Synonyms/Antonyms, Base Words, Word Attack Skills, Dictionary Entries, Affixes, Contractions/Possessives.

145p haojiubujain05 09-08-2023 5 5   Download

Ebook Competitive strategy: Techniques for analyzing industries and competitors: with a new introduction – Part 2 presents the following content: Chapter 9 competitive strategy in fragmented industries, chapter 10 competitive strategy in emerging industries, chapter 11 the transition to industry maturity, chapter 12 competitive strategy in declining industries, chapter 13 competition in global industries, chapter 14 the strategic analysis of vertical integration, chapter 15 capacity expansion, chapter 16 entry into new businesses.

205p haojiubujain02 03-07-2023 4 1   Download

Ebook Global marketing: Foreign entry, local marketing, & global management (Fifth edition) – Part 2 includes contents: Chapter 7: Understanding local customers; Chapter 8: Local marketing in mature markets; Chapter 9: Local marketing in new growth markets; Chapter 10: Local marketing in emerging markets; Chapter 11: Global marketing strategy; Chapter 12: Global products and services; Chapter 13: Global branding; Chapter 14: Global pricing; Chapter 15: Global distribution; Chapter 16: Global advertising; Chapter 17: Global promotion, e-commerce, and personal selling; Chapter 18: Organizing ...

465p haojiubujain02 03-07-2023 7 6   Download

Ebook Global marketing (Seventh edition): Part 1 includes contents: Chapter 1 introduction to global marketing; chapter 2 the global economic environment; chapter 3 the global trade environment; chapter 4 social and cultural environments; chapter 5 the political, legal, and regulatory environments; chapter 6 global information systems and market research; chapter 7 segmentation, targeting, and positioning; chapter 8 importing, exporting, and sourcing; chapter 9 global market entry strategies: licensing, investment, and strategic alliances.

309p haojiubujain01 03-07-2023 8 3   Download

Ebook Advanced diploma in business administration study manual: International business (case study) – Part 2 includes the following content: Study unit 9 international strategy: standardisation, adaptation and globalization; study unit 10 market entry strategies; study unit 11 international product management; study unit 12 international pricing policies; study unit 13 international promotion policy; study unit 14 international distribution and logistics; study unit 15 the extended marketing mix; study unit 16 implementation, evaluation and control; study unit 17 finance and international b...

202p haojiubujain01 24-06-2023 7 6   Download

Ebook International Business Strategy and Multinational: Part 2 includes the following content: Chapter 7 Culture and International Business; Chapter 8 The Strategic Implications of Economic, Legal, and Religious Institutions for International Business; Chapter 9 Entry Strategies for MNCs; Chapter 10 International Marketing and Supply-chain Management for MNCs; Chapter 11 Financial Management for MNCs; Chapter 12 Accounting for Multinational Operations; Chapter 13 Organizational Structures for MNCs; Chapter 14 International Human Resource Management; Chapter 15 E-commerce and the MNC; Chapt...

326p haojiubujain01 24-06-2023 7 3   Download

Ebook Advanced diploma in business: Management international business - Part 2 includes contents: Study unit 8 entry strategies; study unit 9 international marketing; study unit 10 international manufacturing; study unit 11 international human resource management; study unit 12 implementation, evaluation and control; study unit 13 finance and international business; study unit 14 risk and the international business.

141p haojiubujain01 06-06-2023 2 2   Download