Ethical strategy

Part 2 of ebook "Social media management: Technologies and strategies for creating business value" provides readers with contents including: Chapter 6 - Search engine optimization; Chapter 7 - Sentiment analysis and opinion mining (Business intelligence 1); Chapter 8 - Social network data and predictive mining (Business intelligence 2); Chapter 9 - e-Recruitment; Chapter 10 - Crowdfunding; Chapter 11 - Legal and ethical issues in social media; Chapter 12 - Wrap-up;...

133p giangmacvien 22-06-2024 1 1   Download

Part 2 of ebook "Strategies in E-business: Positioning and social networking in online markets" provides readers with contents including: search engine optimization and ethical leadership strategies; search engine ranking a SEO strategy; the integration of social networks in the competitiveness of cooperation networks; how are new media changing the working environment; the importance of trust in information security in interconnected organisations;...

83p giangmacvien 22-06-2024 2 1   Download

Ebook "Cultural perspectives in a global marketplace: Proceedings of the 2010 cultural perspectives in marketing conference" provides readers with contents including: cultures, regions, and identity; cross-cultural ethics and social responsibility; marketing strategy and performance; consumer behavior across cultures; business-to-business marketing across cultures; cross-cultural research methodology;...

160p giangdongdinh 30-05-2024 2 2   Download

This new edition provides constructive guidelines to readers to open their minds to the challenges of creating value. It extends and updates the reasons for the choice of the individual offering as the strategy unit and intensifies and extends the challenges to standard approaches and conventional thinking. Updates to all the material from the first edition are included and new examples have been added throughout.

390p vimeyers 29-05-2024 5 2   Download

The Decoy Effect provides a means for companies to impact customer decision-making and boost revenue by deliberately structuring available alternatives. Grasping the psychological underpinnings of this phenomenon and adopting principles of ethics allows businesses to properly utilize this pricing approach to their benefit.

4p zizaybay1101 09-05-2024 3 2   Download

The article deals with the study of the consumer behavior by considering the supply chain strategy in the context of a rapid digital transformation. The urgency and significance of the identified problem for science and practice are stipulated, on the one hand, by objective economic laws and major trends of the modern era, and on the other, by the problems of developing a model of the digital consumer’s responsible behavior.

7p longtimenosee10 26-04-2024 1 1   Download

The study was carried out in the universities in South-South geopolitical zone of Nigeria. From a sample of 2165 non-academic staff of the public universities, data were obtained and analyzed.

7p viohoyo 25-04-2024 1 1   Download

Part 1 book "Smart nursing - Nurse retention and patient safety improvement strategies" includes content: Relationships - The importance of a staff friendly culture, research - show me the evidence, respect - learn to value nursing; simplicity - focus on the basics, flexibility - be adaptable; integrity - the foundation of ethical practice, culture - the art of creating a staff friendly organization; communication - a key ingredient of collaboration; caring - the energy source of a compassionate staff.

109p muasambanhan10 03-04-2024 8 2   Download

The concept of supply chain strategy in Islamic finance is related to Socially Responsible Investment (SRI) by many researchers in different time frames based on the similarities between Islamic finance and the concept of SRI. SRI has been described by many authors as an investment philosophy that includes non-financial, ethical (e.g., social and environmental) objectives. This paper will shed the light on the interconnection between concepts the Socially Responsible Investment (SRI) and the Islamic Finance Model (IFM).

9p longtimenosee04 06-03-2024 2 0   Download

The article gives a short review on fundamentally new ideas, which were advanced by Mikhail Bakhtin in different spheres of socially humanitarian cognition based on the supply chain strategy. It is about the supply chain strategy in philosophical anthropology and ethics. The idea of the integrated approach to the study of human; in social philosophy and axiology – the priority of universal humanistic values.

5p longtimenosee04 06-03-2024 2 1   Download

In ebook "Biopatent law: Patent strategies and patent management" general aspects of biopatent law will be discussed. This involves questions of patentability, including ethical issues and issues of technicality, as well as questions of patent exhaustion in cases were reproducible subject matter, like cells or seeds, is protected. Moreover, active and passive patent strategies are addressed.

53p tachieuhoa 28-01-2024 3 2   Download

The book also appeals to instructors who want their students to thoroughly understand the basic principles of effective public relations and be able to apply them to specific, real-life situations. Indeed, many instructors report that this text does an outstanding job of instilling students with a deep understanding of what it means to be a public relations professional with high standards of ethical responsibility.

625p thaodiep203 10-11-2023 25 6   Download

Ebook "Consumer casualties: Exploring the economics of habit, information, and uncertainty in Japan" tries to examine the economics of habits via theoretical models and empirical testing of the models using micro and macro datasets, as they pertain to addressing various economics issues, including habit forming or addictive behaviors such as smoking and various forms of gambling.

201p loivantrinh 29-10-2023 9 2   Download

In ebook "Ethics in the alcohol industry" a close look at the ethical and social responsibilities of the alcohol industry in the 21st Century. It begins with a whistle stop tour of the historical developments of alcohol. It then critiques the legislative and voluntary codes surrounding the advertising industry, popular culture, religious groups, Government and local authorities.

221p loivantrinh 29-10-2023 7 3   Download

Continued part 1, part 2 of ebook "International business: Perspectives from developed and emerging markets" provides readers with contents including: multinational operational and functional strategies; ethical management in the international context; international human resource management; managing ethical and social responsibility in an MNC;...

280p dangsovu 20-10-2023 11 6   Download

Part 1 of ebook "Perspectives on philosophy of management and business ethics: Including a special section on business and human rights" provides readers with contents including: business ethics, philosophy of management and theory of leadership; universal ideology and ethical strategy; a genealogy of the gift; a narrative research design into the moral courage of professionals; understanding value conflict to engage SME managers with business greening;...

227p hanlinhchi 29-08-2023 6 4   Download

Continued part 1, part 2 of ebook "Management and organisational behaviour" provides readers with contents including: groups, leadership and management; working in groups and teams; leadership in organisations; understanding management; structure, strategy and effectiveness; organisation structure and design; technology and organisations Peter Scott; organisational control and power; strategy, corporate responsibility and ethics;...

384p hanlinhchi 29-08-2023 6 5   Download

Part 1 book "Strategic management and business policy - Globalization, innovation, and sustainability" includes content: Basic concepts of strategic management; corporate governance; social responsibility and ethics in strategic management; environmental scanning and industry analysis; internal scanning - organizational analysis; strategy formulation; strategy formulation - situation analysis and business strategy; strategy formulation - corporate strategy.

365p oursky03 21-08-2023 10 6   Download

Chapter 17 - Managing a diverse workforce. After studying this chapter you will be able to understand: Knowing in what ways the workforce of the United States is diverse, and evaluating how it might change in the future; understanding where women and persons of color work, how much they are paid, and the roles they play as managers and business owners; identifying the role government plays in securing equal employment opportunity for historically disadvantaged groups, and debating whether or not affirmative action is an effective strategy for promoting equal opportunity;…

25p haojiubujain04 27-07-2023 7 5   Download

Chapter 19 - Managing public relations. In this chapter, students will be able to understand: Examining the structure and activities of a public relations department, both domestically and globally; understanding how technology can enhance a public relations strategy for both small and large businesses; evaluating strategies used by business organizations to influence public opinion;…

14p haojiubujain04 27-07-2023 7 5   Download