Foreign entry

Ebook "Multinational management: A casebook on Asia’s global market leaders" demonstrates that the future of global business lies in how well the multinational landscape is charted and how the importance of Asian market leaders is deeply embedded in it. It offers international management students and researchers an extensive guide to the business history, strategy development, and foreign market entry modes used by emerging Asian multinationals.

367p giangdongdinh 30-05-2024 4 2   Download

Ebook "Advances in global marketing: A research anthology" expert contributions provides a comprehensive analysis of contemporary global marketing issues under different international business settings. It covers a wide array of key areas of international marketing research such as cross-cultural consumer behavior, foreign market entry modes, international entrepreneurship, international marketing strategy, country-of-origin effects, internationalization process, international buyer-seller relationships, corporate social responsibility, and international marketing performance.

517p giangdongdinh 30-05-2024 2 2   Download

Ebook "Global marketing strategy: An executive digest" has been written for experienced managers and students in postgraduate programs, such as MBA or specialized master’s programs. In a systematic yet concise manner, it addresses all major issues companies face when conducting business across national and cultural boundaries, including assessing and selecting the most promising overseas markets, evaluating market entry alternatives, and examining the forces that drive adaptation versus standardization of the marketing mix.

270p giangdongdinh 30-05-2024 4 2   Download

This study examines the application of learning when firms go internationally. From a qualitative approach based on the investigation of the market entry process, the author finds that the market entry process of a firm into a new foreign market contains two sequential stages with respective learning patterns.

9p vigojek 02-02-2024 4 3   Download

Part 1 book "Accounting finance for bankers" includes content: Calculation of interest; Basel II accordan overview; calculation of YTM; capital budgeting; depreciation; foreign exchange arithmetic; definition, scope and accounting standards; basic accountancy procedures; maintenance of cash subsidiary books and ledger; bank reconciliation statement; trial balance, rectification of errors and adjusting and closing entries

254p oursky03 21-08-2023 6 3   Download

Ebook Global marketing: Foreign entry, local marketing, & global management (Fifth edition) – Part 2 includes contents: Chapter 7: Understanding local customers; Chapter 8: Local marketing in mature markets; Chapter 9: Local marketing in new growth markets; Chapter 10: Local marketing in emerging markets; Chapter 11: Global marketing strategy; Chapter 12: Global products and services; Chapter 13: Global branding; Chapter 14: Global pricing; Chapter 15: Global distribution; Chapter 16: Global advertising; Chapter 17: Global promotion, e-commerce, and personal selling; Chapter 18: Organizing ...

465p haojiubujain02 03-07-2023 7 6   Download

Ebook Global marketing: Foreign entry, local marketing, & global management (Fifth edition) – Part 1 includes contents: Chapter 1: The global marketing task; Chapter 2: Theoretical foundations; Chapter 3: Cultural foundations; Chapter 4: Country attractiveness; Chapter 5: Export expansion; Chapter 6: Licensing, strategic alliances, FDI.

225p haojiubujain02 03-07-2023 9 4   Download

Ebook International Financial Management: Part 2 presents the following content: Currency Futures and Currency Options; Interest Rate and Currency Swaps; Management of Operating/Economic Exposure; Management of Translation Exposure; Foreign Market Entry and Country Risk Management;...Please refer to the documentation for more details.

105p chankora 16-06-2023 8 3   Download

This research examines the determinants of the choice between two popular international entry modes, namely acquisitions and joint ventures, of investors in the Vietnamese market. We proposed seven factors at country-, industry-, and firm-levels that can have an impact on this investment decision. These factors include cultural distance, economic growth, industry relatedness, resource access speed, investing experience, deal size and target company structure.

12p alucardhellsing 04-05-2022 14 2   Download

This paper investigates the training needs of Vietnamese agricultural SME managers with regard to skills they need to penetrate international markets. To investigate training needs of Vietnamese SME managers, qualitative methodology with the participation of 124 Vietnamese SME managers was used.

12p tamynhan6 14-09-2020 29 1   Download

Vietnam transport and logistics activities are on the rise along with the increase in import and export activities. According to a recent announcement by the World Bank (WB), Vietnam is ranked at position 39 with a significant improvement in its LPI (Logistics performance index). 3.27, ranking 3 in ASEAN (after Singapore position 7 and Thailand position 32) ranking of 2018 logistics activities, is considered to have better logistics service performance than comparable income markets.

5p longphdtailieu 13-07-2020 21 2   Download

Chapter 12 - The firm’s market-entry strategies. The main goals of this chapter are to: Examine the main market and entry options for a company starting in international business, identify the main categories of companies involved in international trade, discuss an outline of foreign business plans (export marketing plan and FDI plan),...

20p nanhankhuoctai1 29-05-2020 21 2   Download

This article provides an evaluation of the effect of the macroeconomic factors on credit risk in Tunisian banks. These factors are mainly the financial liberalization and the monetary policy. The first is manifested through the liberalization of interest rates, competition and the entry of foreign banks. The second, on the other hand, is exerted by the supervising authorities and includes the interest rate, the injection of money and the regulatory ratio.

9p cothumenhmong4 24-03-2020 30 1   Download

Under uncertainty of exchange rate, we extend the build to order production model of Lin et al. (2002) by considering the export-oriented manufacturer to make decisions to switch production location freely between domestic and foreign ones. When we transfer the production location from domestic (foreign) to foreign (domestic), and the production location transferring cost and the drift of real exchange rate are both equal to zero, then the optimal entry and exit threshold value of Cobb-Douglas production function are equal, no matter whether we use real options or net present value method.

16p vinguyentuongdanh 20-12-2018 36 3   Download

This research focuses on the determinants of Vietnam’s outward FDI by studying simultaneously the influence of two pull factors and push factors. In addition, the work examines the differences in assessing the impact of two factors groups on investment decisions by market entry method.

27p danhnguyentuongvi27 18-12-2018 23 3   Download

(bq) part 1 book “international marketing” has contents: trade theories and economic development, trade distortions and marketing barriers, political environment, legal environment, marketing research and information system, foreign market entry strategies,… and other contents.

296p dien_vi09 13-10-2018 72 6   Download

This chapter is devoted to a coverage of the various market entry strategies. Some of these techniques – such as exporting, licensing, and management contracts – are indirect in the sense that they require no investment overseas.

18p hihihaha8 10-04-2017 45 5   Download

The goals of this chapter are: Explain the international market entry methods, discuss the debate on whether being a market pioneer or a fast follower is most useful, identify two different forms of piracy and discuss which might be helpful and harmful to firms doing international business, discuss channel members available to companies that export or manufacture overseas.

28p hihihaha3 12-12-2016 64 2   Download

The objectives of this chapter: Explain the three basic decisions that firms contemplating foreign expansion must make: which markets to enter, when to enter those markets, and on what scale. Compare and contrast the different modes that firms use to enter foreign markets. Identify the factors that influence a firm's choice of entry mode. Recognize the pros and cons of acquisitions versus greenfield ventures as an entry strategy.

11p tangtuy12 20-05-2016 46 6   Download

The English Baccalaureate was introduced as a performance measure for schools in England in the 2010 performance tables. It is not a qualification. The measure recognises where pupils have achieved a C grade or better at GCSE in English, mathematics, history or geography, two sciences and a modern or ancient language. As this document demonstrates, the English Baccalaureate includes academic subjects highly valued by the Russell Group but it is not currently required for entry to any Russell Group university.

70p thamgiacongdong 02-05-2013 45 3   Download