Hypercompetition

This thesis is divided into three parts included theory foundation, Mobile sector and VMS analysis and recommendations. The Hypercompetition theory of D’Aveni (1994) is reviewed in this chapter by some main parts such as: definition, advantages, four arenas and New 7S’s Model. The thesis will discuss on this theory. The New 7S’s Model will be applied to suggest suitable solution for VMS to enhance its competitiveness.

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