Managing marketing information

According to the research findings, it is highly suggested to use an effective pricing strategy in order to retain customers in Businesses in Kurdistan. The limitation of this research is lack of time that the researcher was not able to gather more information and data regarding pricing strategy and customer retention. The novelty of this research as specifically to the Erbil market penetration pricing is the best to keep the customer for the long run of business.

15p longtimenosee10 26-04-2024 3 2   Download

This paper contributes to the literature on the internationalization process of new ICT companies, especially the ride-hailing developer firms. It analyzes the global expansion of UBER in the Asian market. UBER did an aggressive expansion using a standard business model in every market that they get into. The strategy was on scale economy rather than localization of services. The case analysis suggests that UBER was unsuccessful in its global expansion due to a number of factors especially t

7p longtimenosee10 26-04-2024 2 2   Download

This thesis examines the influence of Selection Performance, Monitoring and Business Assistance Intensity, Resource Allocation, and Professional Management Services on business incubation performance. This study extends current research by investigating an additional construct which examines targeted areas of professional management services including marketing and promotion, strategic management, financial management, and staff and personnel management.

286p runthenight04 02-02-2023 8 2   Download

Work experience is a key factor in hiring decision of managers. However, empirical evidence that early life experience matters is very limited. This thesis fills in the gap by examining how work experience affects managerial performance and managerial style in mutual funds. Using a sample of Chinese fund managers, we find performances and styles vary across managers of different career backgrounds. Notably, managers of research and especially government backgrounds show higher risk adjusted returns while taking on less systematic risk.

161p runthenight04 02-02-2023 6 2   Download

Managerial Economics - Homework 3: Market and demand analysis provide students with knowledge about moving to a higher price along a linear demand curve increases demand elasticity; the extent that management has advance information about economic conditions, it may be able to adjust ticket prices as the economy moves through the (local) business cycle;...

3p flynn_beret 03-04-2022 18 3   Download

This paper focuses on analyzing and evaluating the actual situation of Vietnam’s REEs in making pricing decisions for real estate, then proposing some recommendations for improving the information system and pricing decisions for real estate making process for creating the highest economic efficiency for the REEs in the current market conditions.

9p chauchaungayxua7 12-08-2020 21 2   Download

The main purpose of our research is to analyze the methodological and practical aspects of the sustainable development strategy of competitiveness of the Kazakhstan regions and the ways to implement it based on territorial marketing.

16p tohitohi 22-05-2020 14 0   Download

In Malaysia, the initial public offering (IPO) market has seen some changes in 2016 due to poor economic conditions. Project risk management practices in IPO projects by investment bank are to be explored in this paper. This will be done to identify their positive impact on an IPO project in Malaysia to understand the significance of the role of project risk management in determining IPO success. The goal of the IPO is to obtain approval for it to be launched in the stock exchange market.

109p nguyenyenyn117 17-06-2019 49 10   Download

Chapter 7 - Quản trị bảo mật cho hệ thống (Security management system). After studying this chapter you will be able to: Understand the purpose of a network firewall and the kinds of firewall technology available on the market; understand the role of routers, switches, and other networking hardware in security; determine when VPN or RAS technology works to provide a secure network connection.

76p nhanmotchut_3 20-10-2016 67 5   Download

The research objectives are investigating and analyzing the determinants of financial statement quality by the measuring earning quality of companies listed on stock market - evidence in Vietnam. On the basis of the above information, some recommendations are proposed for people who use, create and manage the quality of financial statements of companies listed on the stock market of Vietnam.

28p change08 30-06-2016 48 8   Download

The Vietnam Homestay Operations Manual has been designed as a compendium to the homestay operator training material developed by the EU-funded High Impact Tourism Training Programme for the Informal Sector (HITT) Vietnam supported by the EU-funded Environmentally and Socially Responsible Tourism Programme (ESRT).

20p tangtuy09 04-05-2016 77 8   Download

Chapter four explain the importance of information to the company and its understanding of the marketplace, define the marketing information system and discuss its parts, outline the steps in the marketing research process, explain how companies analyze and distribute marketing information, discuss the special issues some marketing researchers face, including public policy and ethics issues.

26p allbymyself_06 28-01-2016 67 5   Download

This chapter includes contents: Marketing information and customer insights, assessing Marketing information needs, developing marketing information, marketing research, analyzing and using marketing information, other marketing information considerations.

37p allbymyself_06 28-01-2016 87 6   Download

In this chapter you will: To understand how firms create an internal database, to learn about building a database from a Web site, to become familiar data mining, to understand the advantages and disadvantages of of using secondary data, to understand the role of the Internet in obtaining secondary data, to learn about types of information management systems.

13p allbymyself_06 28-01-2016 63 4   Download

Lectures "Marketing management - Chapter 3: Collecting information and forecasting demand" provides students with the knowledge: Components of a modern marketing, information system, internal records, marketing intelligence, analyzing the macroenvironment, forecasting and demand measurement. Invite you to refer to the disclosures.

42p doinhugiobay_13 26-01-2016 86 5   Download

The doctoral dissertation of law: Two land registration systems the land law of Việt Nam and of sweden bearing in mind the demand for the modernization of the land registration and the real estate information system with a view to assisting the State in managing and making the real estate market more and more transparent, this research has two aims.

293p vaythoinhaem 16-10-2014 58 6   Download

A marketing information system consists of people, equipment, and procedures to gather, sort, analyze, evaluate, and distribute needed, timely, and accurate information to marketing decision makers.

73p sonnguyen3515 19-09-2013 73 10   Download

Nowadays, information technology is applied in large range of real life from economics, education, healthcare, agriculture to geotechnical, military, Astronomers. It helps people not only in communication but also solve complicated problems. Power of information technology is uncompromising. Trying to use benefit of information technology is always making more benefits. In higher education, on the last year at university, most of students must find internship address to practice as a required subject.

50p vietnt 20-06-2013 72 13   Download

The 2013 Edelman Trust Barometer is the firm’s 13th annual trust and credibility survey. The survey was produced by research firm Edelman Berland and consisted of 20-minute online interviews conducted October 16, 2012 – November 29, 2012. The 2013 Edelman Trust Barometer online survey sampled 26,000 general population respondents with an oversample of 5,800 informed publics ages 25-64 across 26 countries.

12p mokahd 27-04-2013 60 19   Download

SYSTEM DESIGN AND CONSUMER BEHAVIOR IN ELECTRONIC COMMERCE Hanushek cautions: “If the efficiency of our school systems is due to poor incentives for teachers and administrators coupled with poor decisionmaking by consumers, it would be unwise to expect much from programs that seek to strengthen ‘market forces’ in the selection of schools,” (1981, p. 34-35; emphasis added). Moreover, if students’ outcomes depend importantly on the characteristics of their classmates (i.e.

231p mualan_mualan 25-02-2013 88 17   Download