Managing the business

Part 1 of ebook "The management of construction firms: Aspects of theory" provides readers with contents including: Chapter 1 - Theories of the firm; Chapter 2 - Business objectives and strategy; Chapter 3 - Diversification; Chapter 4 - International contracting; Chapter 5 - Financial strategy;...

94p mothoiphong 28-06-2024 3 1   Download

Part 1 of ebook "Strategic management in construction (Second edition)" provides readers with contents including: construction and its business environment; the strategic role of the actors in the construction process; clients, constructors and competencies; concepts of strategic management; the firm and the strategic management process; strategic behaviour of construction firms;...

162p mothoiphong 28-06-2024 2 1   Download

Part 1 of ebook "Strategic management in construction (Second edition)" provides readers with contents including: techniques for the strategic planner; portfolio management, delphi techniques and scenarios; marketing and promotional strategies in construction; a synthesis of strategic management in construction; strategic management in the construction industry; entry and exit barriers exist in an industry; core business, core competencies and distinctive capabilities;...

96p mothoiphong 28-06-2024 2 1   Download

Part 2 of ebook "Construction management: Principles and practice" provides readers with contents including: Chapter 8 - Progress and control; Chapter 9 - Quality assurance; Chapter 10 - Health and safety; Chapter 11 - Environment; Chapter 12 - Post-contract review;...

288p mothoiphong 28-06-2024 5 2   Download

Part 1 of ebook "Proceedings of the 21st International symposium on advancement of construction management and real estate" provides readers with contents including, a cluster analysis of real estate business models in China; a comparison of barrier-free access designs for the elderly living in the community and in care and attention homes in Hong Kong; a comparison of green building policies in Asian countries or regions; a comparison of public private partnership environment between Australia and China; a conceptual model of cloud-based virtual community for BIM innovation and promotion;...

711p mothoiphong 28-06-2024 1 1   Download

Part 2 of ebook "Proceedings of the 21st International symposium on advancement of construction management and real estate" provides readers with contents including: examining critical factors affecting knowledge transfer in public-private partnership (PPP) projects; explication of challenges with acceptance of marketing functions in the management of construction business enterprise; factors influencing safety training transfer on construction sites; factors influencing the construction time and cost overrun in projects; feasibility analysis of using construction and demolition waste in se...

789p mothoiphong 28-06-2024 1 1   Download

Part 1 of ebook "Sustainability and human resource management: Developing sustainable business organizations" provides readers with contents including: introduction into sustainability and HRM; the role of HRM in developing economically, socially and ecologically sustainable organisations; human-resources mindfulness; corporate human capital and social sustainability of human resources;...

163p giangmacvien 22-06-2024 1 1   Download

Part 2 of ebook "Sustainability and human resource management: Developing sustainable business organizations" provides readers with contents including: the role of HRM in developing sustainable HRM systems; striking a balance between work effort and resource regeneration; fostering corporate sustainability; sustainability and HRM in different areas of the world; sustainability and HRM in international supply chains; conclusions and prospects for sustainability and HRM;...

279p giangmacvien 22-06-2024 1 1   Download

Part 1 of ebook "The quintessence of strategic management: What you really need to know to survive in business (Second edition)" provides readers with contents including: Chapter 1 - Introduction - essential strategy know-how and nothing more; Chapter 2 - Strategy and strategic management - a first basic understanding; Chapter 3 - Strategic frames of reference - the key tools of strategy determination, their principles, and how they interact;...

60p giangmacvien 22-06-2024 2 1   Download

Part 2 of ebook "The quintessence of strategic management: What you really need to know to survive in business (Second edition)" provides readers with contents including: Chapter 4 - Current focal areas in strategy practice - four significant management concepts of the past 20 years; Chapter 5 - Summary - it´s your turn;...

58p giangmacvien 22-06-2024 2 1   Download

Part 1 of ebook "Tourism management, marketing, and development (Volume I: The importance of networks and ICTs)" provides readers with contents including: ICT and tourism; tourism branding, identity, reputation co-creation, and word-of-mouth in the age of social media; technological innovation in e-tourism; open data challenges and opportunities for the tourism industry; the role of ICT within tourism development processes in post industrial sites; e-reputation management and strategic business development using web 2.0 tools;...

137p giangmacvien 22-06-2024 4 1   Download

Part 2 of ebook "Social commerce: Marketing, technology and management" provides readers with contents including: social enterprise, other applications; the social enterprise from recruiting to problem solving and collaboration; innovative social commerce applications from social government to entertainment and gaming; strategy and implementation; strategy and performance management in social commerce; implementing social commerce systems;...

135p giangmacvien 22-06-2024 1 1   Download

Part 2 of ebook "Strategic marketing: Market-oriented corporate and business unit planning" provides readers with contents including: Chapter 4 - Market-oriented business unit planning; Chapter 5 - Planning the marketing mix; Chapter 6 - Marketing implementation and management control;...

156p giangmacvien 22-06-2024 2 1   Download

Ebook "Advances in national brand and private label marketing (Second international conference, 2015)" presents the latest research and recent studies in the field of national brand and private label marketing. It covers a wide range of topics, including retailing, marketing, general business, psychology, economics and statistics. It addresses diverse areas of application, such as brand naming and packaging decisions, price elasticity, positioning, branding, consumer motivation, online communities, economic crisis, strategies in growth and mature private labels.

208p giangmacvien 22-06-2024 2 1   Download

Part 1 of ebook "Digital Darwinism: Branding and business models in Jeopardy" provides readers with contents including: why the digital revolution is challenging you and why you have to act now; digital darwinism and the social revolution; big data and technology; how the social revolution is to be managed;...

140p giangmacvien 22-06-2024 1 1   Download

Part 2 of ebook "Digital Darwinism: Branding and business models in Jeopardy" provides readers with contents including: how marketing becomes the ROI driver within the company; confidence the latest currency in marketing and management; social CRM the new rules of the game in leading customers; why marketing is becoming a service; the necessity of change management;...

126p giangmacvien 22-06-2024 3 1   Download

Part 1 of ebook "Managing in recovering markets" provides readers with contents including: Chapter 1 - A dynamic conditional correlation analysis-­based approach to test financial contagion in developing markets; Chapter 2 - Achieving business agility through service-­oriented architecture in recovering markets; Chapter 3 - An analysis of foreign direct investment with special reference to indian economy; Chapter 4 - An empirical analysis of price discovery in indian commodity markets; Chapter 5 - An empirical study on factors affecting faculty retention in indian business schools; Chapter ...

239p giangmacvien 22-06-2024 2 1   Download

Part 2 of ebook "Managing in recovering markets" provides readers with contents including: Chapter 17 - Critical factors within organizations influencing effective use of crm solutions; Chapter 18 - Customer voices incorporated in a marketing class - a review; Chapter 19 - Demutualisation of stock exchanges in India - the corporate governance chapter; Chapter 20 - Determining the optimal price point - using van westendorp’s price sensitivity meter; Chapter 21 - Do middle-level managers have a role in strategy formulation and implementation, insights into an indian public and private sector ...

252p giangmacvien 22-06-2024 3 1   Download

Part 2 of ebook "Market entry in China: Case studies on strategy, marketing, and branding" provides readers with contents including: fashion, luxury, and play; take the opportunity to pilfer a goat; HTH’S exploration in China; master international franchising in China; beverages and food; preparing business activities in China;...

117p giangmacvien 22-06-2024 2 1   Download

Part 1 of ebook "Market entry into the USA: Why European companies fail and how to succeed" provides readers with contents including: Chapter 1 - The case for culture in expansion strategy; Chapter 2 - Your company's value proposition in the US; Chapter 3 - Defining & exploring the US market;...

69p giangmacvien 22-06-2024 2 1   Download