Speaking

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2. A marketing campaign isn't something that comes to you while you're taking a shower. Successful campaigns tend to be carefully researched, well thought-out and focused on details and execution, rather than resting on a single, grand idea. Planning a marketing campaign starts with understanding your position in the marketplace and ends with details such as the wording of an advertisement. EX: Speak at community events. Offering your expertise at public occasions is an easy way to get the word out about your business. You'll maximize your impact and lend credibility to your product or service. Ask customers for referrals. Generating referrals from current customers is one of the best ways to market your business. Don't forget to query your vendors (they're likely to have many contacts) and explain to your customers exactly what kinds of referrals you're looking for and how they can help. Spend two days in your customers' shoes. To find out what your customers really want, visit a wide range of businesses they're likely to frequent. Observe how customers are treated, as well as the kinds of services that appear important to them; then adapt your business accordingly. 3. Advertisement is one of the most inportant things that can help you company => successful - Your company’s image => make ad campagn suitable with your company - Details of your products: what your core product is, what its USPs, - Your position in the martketplace - Your target market 4. Advertising is very important both consumers and business. With Consumers: - Help the cons to find the good product - Widen their choice - Buy the product with the good price - Understand exactly the message explicit in your product Business: - Widen their business - Introduce their product to the customer - By ad, they can make a good image and make the customer trust them 6. (xem sach dinh nghia) B/c: - Set yr pro apart from its competitor - This is st make the customer remember yr product (nokia is cheap, Iphone is nice, HTC is widen screen,…) - The key that make yr product successful 7.No, I don’t agree. B/c if U don’t think carefully before buying st, you will meet some bad things: - U don’t know the reason u buy the pro - U will waste Ur money, time,… - Ur house can become a garbage house just because of many unused things - U can buy nothing with a good price - U can get a bad quality product
8. Mortgage is a long term loan which is used to buy a home. And hire purchase is a way of buying a product, you will pay off money over months or years. You only own the product when the payments are complete 9. There are many reason that make the company go bankrupt. But there are some common reason follow: - The company launch the new product but meet the big mistake and the customer never accept that product again. EX: glass in food. They can buy the product althould they produced it. Maybe the have to offer a compensation for the harmful to the customer - The company do a new project. But during the project they perceive that it is going over the budget. So they can’t complete the project 10. There are many reason that make the company get into debt. But there are some common reason follow: - They use much money than the money they earn - They lend money for doing business but it fail - They invest in share martket - They play cardl 11. Manage yr time is one of st that is very important for yr success. “if you can manage yr time and use it for useful thing, you are successful people”. This statement always in my mind I have a mobile phone with a calendar application and I use it to manage my time. At the Sunday I spend one hour to list all task I’ll have to do in the next week by hand. After that I will order the list follow the prioritizing rule. The most important first and the least important last Finally I will tranfer it into my phone with a alert for each task. 12. - Good vision: know what the customer need, what they want - having more experiences: they are the people who doing business for a long time - Developing the Vision and Idea - Identifying a problem - Seeing an opportunity in the problem - Coming up with a solution - Developing your opportunity into a business idea - Integrating your solution into the business plan - Raising Capital 13. To keep the business alive and successful is st all entreprenuer want to do. But there are many risk they have to face in their business. I group these risks into 3 type: planing, financing and implementation. Planning: All entrepreneurs face the challenge of starting a new business, be it through innovation, finding the right business opportunity or buying a franchise. Regardless of the road that is taken, planning must be done correctly. There is an old saying that states "He who fails to plan, plans to fail." Financing: When you want to launch a new product into the market. After you have your plan, you have to raise capital for product development, production costs, marketing and distribution. There are many way to raise capital, but, all way require a complex process. You must give them a business plan in place, prepare funding proposals,
applications for loans, and even get outside investors to raise the capital you need to launch your business. Implementation: There are many differences between your plan and present. Many entrepreneur are very good in planning but when they launch their product into the market, customer don’t accept it. There are many reason, they are ovedue to implement the planning, so it don’t suitable with the market, they get mistake in implementation 14. I would like to work in advertising because I have the ability to do it. - I good at photoshop and making video clip - I’m creative - I have a good internet skill, so I can update info as quickly as possible to know what the customer need in an advertising. 15. Ads: - With Consumers: - Help the cons to find the good product - Widen their choice - Buy the product with the good price - Understand exactly the message explicit in your product Business: - Widen their business - Introduce their product to the customer Disads: Sometime some company use their money to put their advertising anywhere and somewhere is not suitable. For an instance, I see an advertising of condom in a primary school. I think it’s not good. 17. - Working alone: Sometime, you cannot be honest with yourself - Can not understand exactly the strength and weakness - 18. adv: Emergency situations. A personal loan could be helpful in terms of meeting short term financial commitments. For example, borrowing money is better than not paying the rent. Spreads costs. A series of monthly repayments can be made over a defined term. Interest-free. Whilst all personal loans involve interest payments, interest-free credit may be available on hire purchase agreements, bank overdrafts and credit card balance transfers. Bargains. Borrowing money allows a consumer to pick-up a bargain in a summer or winter sale. Without a personal loan, the opportunity to save money may be lost. Debt consolidation. Personal finances can be complex and involve making multiple, high APR payments. It is better to consolidate debt make a single, affordable monthly repayment. Buying a house. Home ownership would rarely be possible without a mortgage. Car loan. Many individuals in rural locations need a car in order to get to work. If personal savings aren't available, buying a car wouldn't be possible without a cheap personal loan.
Start a business. Borrowing money can be helpful with the start-up cost of a business. Without this injection of capital, setting-up would either be delayed or not possible. Disads: But there are many disadvantages too first is when you borrow money you don’t have any term on the money you borrow that mean the people you borrow can cheat you or some time change their mind and apply a high interest rate, and they can also told you to pay it at anytime because it don’t have any legal restriction. So if you really want to borrow money start from your family or your best friend 19. Nowaday company influent in children so much. The easiest way is advertising. For many reason: - Children watch TV and online much where there are many advertising. The influence of advertising has permeated much of what our children do and see. This Media Family page indicates that the average American child views over 40,000 television commercials each year Advertising has also been shown to greatly influence a child's body image and sexual development. This Young Media site covers many of the related issues. Children today often feel the influence of advertising's subtle messages more stongly that those provided by schools and even parents. Children is innocent and sensitive. They learn anything they see. Beside that, when their parent watch an advertising, so they buy some product they choice from these advertisement, and their child see that, that also affect and dicide what branch the children will choose when they are young. 20. Product placement is a way of advertising, where the product will appear through movie, song or other kind of entertainment not advertising. You can see it now every where, turn on a movie and watch it, you will see Nokia cellphone was used by the main character, and later he will turn on a Vaio laptop. That the way product placement work in advertising and I think it’s very effective 22. Well, as we can see just walking out the street and you will see a lot of people going to work from early in the morning, they are working hard for their lives and family, because the economic speed is very fast step in one place and you will be left behind, and now fast food replace family meal, lunch break reduce to 30 minutes, people going home late than before. So people are working more and more nowadays 23. I like working. When I am in my vacation, I feel uncomfortable because of unworking state. My perfect working week is a week I can go to school and have homework to do. In that week, I want to work from Monday to Friday. Everyday I want to work from 7 to 8 hours, that include: 2 hour studying at school, 4 hours studying at home and 2 hours learning myself. I want to days for weekend because I want to return my home in An Giang province. That’s a long time I can not see my parents. 24. Time management is one of the most important key that help you can be successful. But there are some people are poor time management. That cause some problem: - Easy to get deadline: - Sometime, you don’t know what to do
- Harmful healthy - Can not get the high position in company 25. - Using a calendar app in your phone that remind you to do task - Having a memo that note everything you can do - Try to do everything as much as possible Manage yr time is one of st that is very important for yr success. “if you can manage yr time and use it for useful thing, you are successful people”. This statement always in my mind I have a mobile phone with a calendar application and I use it to manage my time. At Sunday I spend one hour to list all task I’ll have to do in the next week by hand. After that I will order the list follow the prioritizing rule. The most important first and the least important last Finally I will tranfer it into my phone with a alert for each task.