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Part 2 of ebook "Market entry in China: Case studies on strategy, marketing, and branding" provides readers with contents including: fashion, luxury, and play; take the opportunity to pilfer a goat; HTH’S exploration in China; master international franchising in China; beverages and food; preparing business activities in China;...
117p
giangmacvien
22-06-2024
2
1
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The article mainly uses the typical case analysis method to analyze Japanese factors such as Aeon Corporation and examines the general implementation process of promoting Japanese culture with its soft power. The analysis clarifies the characteristics of Omotenashi culture in particular and Japanese culture in general at Aeon and events related to Japan as well as Aeon's role in meaningful activities with the community.
11p
visergeyne
18-06-2024
3
0
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Understanding the contents and roles of strategic management accounting (SMA) is very necessary, in order to enhance applications and businesses in today’s increasingly competitive conditions. On the basis of comparing TMA and SMA to see the purposes, effects, content and conditions of application. Especially in terms of applying the results of the Industrial Revolution 4.0 to SMA. The relationship of strategic management accounting and the management of business activities of enterprises.
9p
leminhvu111
07-06-2024
2
0
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In the context of globalization and a rapidly growing economy, financial resources play an extremely important role in maintaining and developing business activities of enterprises. In particular, in Vietnam, one of the countries witnessing strong economic development, it requires businesses to have abundant and sustainable financial resources. However, the fluctuations in the macro market economy also have a significant impact on the financial resources of businesses.
12p
leminhvu111
07-06-2024
1
0
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Dividends are a part of a company’s after-tax profits paid to shareholders. Dividends are considered a tool that provides information to investors about the financial health status of a joint stock company. Dividend policy represents the decision between paying profits to shareholders versus retaining profits for reinvestment.
10p
leminhvu111
07-06-2024
1
0
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Credit guarantee was born with the goal of helping businesses access credit more effectively by providing debt repayment guarantees on behalf of businesses. This model has now developed in many countries around the world with positive impacts recorded, especially in Japan and Korea. The article focuses on analyzing the current situation of credit guarantee activities in Vietnam, thereby finding the causes, combining with international experience to propose policy recommendations.
11p
leminhvu111
07-06-2024
1
0
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This article studies the achieved results of digital transformation in the Tax authorities which contribute to a positive impact on production and business activities of enterprises, while also point out the challenges, and show some solutions to promoting digital transformation in tax management, aim to form conditions for the development of businesses in the coming time in Vietnam.
8p
leminhvu111
07-06-2024
1
0
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The research purpose of the article is to identify activities related to knowledge sharing of Vietnamese veterinary medicine manufacturing and trading enterprises. Based on the research results, the author provides management implications to help business administrators as well as policy makers propose specific solutions to increase the effectiveness of knowledge sharing in organizations. To help improve the competitiveness of Vietnamese drug manufacturing and trading enterprises.
9p
leminhvu111
07-06-2024
2
0
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The study was conducted to assess the impact of FDI inflows on investment activities of small and medium enterprises (SMEs). Research results show a crowding out effect of FDI inflows, which implies that localities need to focus on the quality of FDI inflows instead of quantity. In addition, the study also considers the impact of internal factors of SMEs, Bayesian regression results show that the size of SMEs, SMEs with e-commerce activities tend to promote investment activities; while the number of years of operation of the business has a negative impact on this activity.
11p
leminhvu111
07-06-2024
4
0
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Ebook "Fashion brand internationalization: Opportunities and challenges" provides a comprehensive view on the internationalization of fashion brands, offering unique academic and managerial insights into how fashion brands in diverse sizes can build and sustain their businesses in competitive global marketplaces. It explores the theories and trends occurring within the fashion industry, one of the most active sectors of internationalization.
160p
giangdongdinh
30-05-2024
4
2
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This book advances our understanding of university spin-off creation and development in environments outside the high-tech clusters of the US. While there has been substantial university spin-off activity internationally in recent years, a number of major aspects are little understood.
239p
vimeyers
29-05-2024
4
2
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The book provides an authoritative template for understanding the steps to maintaining, building and maximizing brand value. The best practice will therefore be allied to templates that allow people to undertake appropriate activity within their company.
338p
vimeyers
29-05-2024
3
2
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The field of performance measurement has evolved rapidly in the last few years with the development of new measurement frameworks and methodologies, such as the balanced scorecard, the performance prism, economic value added, economic profit, activity based costing and self-assessment techniques. The book will appeal to graduate students, managers and researchers interested in performance measurement, whatever their discipline.
382p
vimeyers
29-05-2024
3
2
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The Handbook of Research on Family Business provides a comprehensive first port of call for those wishing to survey progress in the theory and practice of family business research. In response to the extensive growth of family business as a topic of academic inquiry, the principal objective of the Handbook is to provide an authoritative and scholarly overview of current thinking in this multidisciplinary field.
652p
vimeyers
29-05-2024
4
2
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Profit Brand offers a comprehensive metrics-based approach to branding that allows companies to link branding activities directly with bottom-line results, and align the organization - including marketing - with common benchmarks that ensure that customers repeat purchase. It also illustrates how organizations can do business on customer terms - the one competitive differentiator that cannot be duplicated in today's consumer economy.
225p
vimeyers
29-05-2024
2
2
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Software testing is traditionally seen as a difficult and time consuming activity that is hard to embed in the software development process. This book provides a different view. It explains to stakeholders how testing can add value to software development and doing business, and provides the tester with practical information. TestGoal is not just another methodology. Several good testing methodologies exist. But, like any other profession, also testing encompasses more than the simple application of a methodology.
402p
zizaybay1103
29-05-2024
2
2
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The term artificial intelligence (AI) is no longer a peculiar concept to many people, especially in the banking and finance industry, in which there are many activities involving technology and human intelligence. With the characteristics of big data, business in the monetary sector faces many risks, diverse customers, and extensive connections. Therefore, it is inevitably necessary to adopt AI in the banking system. AI potentially brings great abundance, reduces workload, and increases operational accuracy for banks.
6p
dathienlang1012
03-05-2024
1
0
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The article generalizes the basic theories of financial technology (Fintech) and the Fintech ecosystem as well as the main activities of Fintech, including crowdfunding. In addition, the article analyzes the situation of capital mobilization for startups in which crowdfunding is one of the potential forms. From there, the author offers suggestions to improve and enhance the role of crowdfunding in the capital mobilization activities of Startup businesses.
6p
dathienlang1012
03-05-2024
1
0
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Supply chain management literature suggests that there are many mutually dependent points in the supply chain and each supply chain point is sensitive to the performance of one another. In the course of business, interrelated supply chain activities might get destabilized because of the manmade or natural factors.
8p
longtimenosee10
26-04-2024
3
1
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In current conditions of entrepreneurship development, the role of audit committees in verifying companies’ financial and economic activities is increasing, which can be more efficient by using supply chain strategy in organization. The authors aim to attract the attention of external auditors to the work performed by the company’s inspectors as third parties.
7p
longtimenosee10
26-04-2024
2
1
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