Business knowledge and skills

The main objective of the Thesis is to analyze the Case Company and to construct strategic suggestions to stay competitive. The focus is on exploitation of capabilities and opportunities. Additionally, the Thesis investigates whether the efficiency of utilized resources could be improved further. The strategic suggestions and opportunities for improvement are meant to be beneficial also for the parent company. Analysis results include organizational strengths and weaknesses, industry specific and social opportunities, and threats.

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Lecture "Chapter 1: The world of the modern systems analysis" provides students with the knowledge: Learning objectives, analyst’s approach to problem solving, systems that solve business problems, types of information systems,... Invite you to consult.

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Communication in general is process of sending and receiving messages that enables humans to share knowledge, attitudes, and skills.

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The role of selling is continuing to change and evolve in response to dramatic moves in the way buyers and sellers interact. Individual knowledge, skills and abilities are still required, perhaps more than ever, but teamwork and technology are also vital ingredients in an effective organizational response to the needs and demands of customers. The salesforce have always been ambassadors for their firm, but in a turbulent business environment the information and persuasion role of salespeople is being absorbed into their relationship role.

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