Business owner

Part 1 of ebook "Entrepreneurial marketing for SMEs" provides readers with contents including: Chapter 1 - Introduction; Chapter 2 - The nature of the small and medium-sized enterprise; Chapter 3 - Small business owners and their environment; Chapter 4 - Entrepreneurial cognition and learning; Chapter 5 - Growth strategies within an SME context; Chapter 6 - The role of structured marketing information in SMEs’ decision-making;...

114p giangmacvien 22-06-2024 1 1   Download

Written for small business owners and entrepreneurs looking for an inside track on new product development, New Product Development for Dummies offers you a unique opportunity to learn from two consummate insiders the secrets of successfully developing, marketing and making a bundle from a new product or service. You learn proven techniques for sizing up market potential and divining customer needs. You get tested-in-the-trenches strategies for launching a new product or service.

386p zizaybay1104 29-05-2024 3 2   Download

Ebook Drilling for gold - How corporations can successfully market to small businesses is broken into four chapters corresponding with each of these fundamental steps: Step #1: forget about the small business market; step #2: find an aggregator; step #3: speak their language; step #4: find a simulator.

241p zizaybay1103 29-05-2024 5 2   Download

Research based, well written, with a useful list of organizations that offer help to owners and prospective owners of new businesses, plus real life accounts that get to the heart of what it takes to succeed as an entrepreneur, Coughlin's book is welcome, necessary reading for anyone fascinated by business―and eager to create a business of one's own.

250p vimeyers 29-05-2024 3 2   Download

"Underdog Advertising"® is written for the small-to-mid size business owner/operator who cannot afford to hire an advertising agency. The book presents principles and processes that have proven successful for advertisers who must compete with larger companies in their industries for sales, awareness and market share.

224p vimeyers 29-05-2024 4 2   Download

Ideal for executives or PR pros who which to learn about successful brands through practical examples, PR Week. Entertaining and thought-provoking, it helps readers identify the factors behind each success. Haig devised a list of the world's 100 most successful brands, using such criteria as financial success, longevity and innovativeness. His list covers companies as varied as Adidas, ""the performance brand,"" and Coca-Cola, ""the ultimate brand"" and everything in between, providing invaluable insight into the branding efforts of Ford, IKEA, Gucci and Ben & Jerry's.

321p vimeyers 29-05-2024 2 2   Download

My aim in writing this book and my previous book Promote Your Business: How to write effective marketing material for your small business is to provide practical, workable advice to small businesses wishing to promote and grow their businesses. Both books are based on personal experience, running seminars, talking to other small business owners and reading widely.

206p vimeyers 29-05-2024 3 2   Download

This book is the first academic treatment of family business issues within the tourism and hospitality industry. It provides comprehensive assessment of ownership, management and family-related concerns across the entire business and family life cycle. Many new international case studies of real family businesses are used to illustrate key points. The book will be of significant interest to researchers and students in tourism and hospitality, small business and entrepreneurship studies, as well as to owners and potential investors in family businesses.

232p vimeyers 29-05-2024 8 1   Download

Institutions are accelerating to achieve a sustainable competitive advantage in supply chain, its range is expanding to find the tools to help them achieve this purpose, and the growing need for these organizations to understand their current status as well as their potential. Therefore, organizations always depend on information systems to process transactions, develop products, access a large proportion of their budgets to support their operational and commercial activities, and how to acquire knowledge for business owners to access these investments.

16p longtimenosee10 26-04-2024 2 1   Download

This paper provides a thorough discussion and proposes a conceptual framework examining the relationships between herbal-based SMEs’ Islamic practices on halal supply chain integrity and firms’ performance. The framework is established to fill the gap of most recent halal studies that are merely focusing on halal supply chain integrity (HSCI) and examining the influence of supply chain integration (SCI) on halal supply chain integrity (HSCI) and firms’ performance.

6p longtimenosee10 26-04-2024 1 1   Download

This study focuses on how the coffee business trend in the third wave era can be enhanced through preference and value creation based on Global Supply Chain and consumer preference as theoretical background. This study utilizes non-probability sampling and there 97 coffee shop owners were participated. The result of this study showed that value creation has a significant effect on the Global Supply Chain, value creation has no significant effect on preference.

6p longtimenosee09 08-04-2024 0 0   Download

The purpose of this study is to critically analyse the impact of demographic characteristics and the way investors choose risk (tolerance) toward financial performance as exemplary for the integrity of enterprise supply chain management upgrading strategies. The demographic characteristics of Micro Small Medium Enterprise supply chain managements (MSME) are assessed, which consist of the type of business, gender, age of owner, age of business, education, and experience. Risk tolerance is measured by assessing the choices of risk averters, risk neutrals, and risk seekers.

12p longtimenosee07 29-03-2024 4 2   Download

Industry is an economic activity which processes raw materials, semi-finished goods or finished materials into something that has fine use value as well as aesthetic value. Industries which are developing in Indonesia, both small and medium scale industries, make producers competing to produce a competitive product. Small and medium industries (IKM), Amplang producers, compete to produce a competitive product. The population in this study were 13 business owners and employees of the IKM Amplang producers.

9p longtimenosee06 27-03-2024 4 2   Download

This research examines the state of green entrepreneurship and explores key factors that can towards helping green entrepreneurship specifically among SMEs in Malaysia and Nigeria by means of a quantitative method. Hence, it’s expected that the result of this study can pay meaningfully during policy design among government agencies answerable for environmental protection, this will encourage green entrepreneurship in Malaysia and Nigeria. The output of this research is significantly essential to the business owners as well as to the decision makers.

11p longtimenosee04 06-03-2024 5 1   Download

This study "The effect of knowledge sharing and supply chain management on opportunity recognition through management skill in the food industry of SMEs" aimed to determine the effect of knowledge sharing and supply chain management on opportunity recognition skill through management skill in the food industry in Surabaya. This study involved 100 food business owners and managers in Surabaya as the research samples. This study was conducted by examining the knowledge sharing, opportunity recognition skill, and management skill, and the data obtained were analyzed using PLS.

7p longtimenosee04 06-03-2024 5 0   Download

The study "Supply chain management in small and medium enterprises: SCM practices" investigates the causality of the interaction between SCM and experience and escalation of commitment in SMEs. This paper used a 1x2 laboratory experimental design with 69 subjects of SME owners who produced pressure-cooked milkfish in Semarang City, Central Java, Indonesia. The independent variable was SCM that consisted of two levels (high vs. low self-attribution). Business age was the proxy of experience as the mediating variable.

10p longtimenosee04 06-03-2024 3 1   Download

In an emerging economy such as Indonesia, family firms represent the most common form of business organization. This study discussed the supply chain strategy mechanism for inter-firms relationships in context of family small medium enterprises (SMEs). This study investigated in what situation family SMEs should apply relational or and formal supply chain strategy mechanism. This study used multiple regression analysis to examine hypothesis.

8p longtimenosee04 06-03-2024 3 1   Download

The research work is an attempt to shed some light into the gap in literature regarding supply chain process and how SC challenges can be overcome by using networking skill and other business strategies. Face-to-face interviews of over 536 business owners/CEOs/Managing Directors was employed to get a detailed picture of the challenges related to supply chain that they face from their business inception till date and how they use their entrepreneurship skills and the power of networking to mitigate those challenges.

7p longtimenosee04 06-03-2024 5 1   Download

Ebook "Gnucash 2.4 small business accounting: Manage your accounts with this desktop financial management application (Beginner's guide)" is written for you – the self-employed, the owner, partner or leader of micro-enterprises, home businesses, Small Office/Home Office (SOHO), and other small businesses – to help you maintain your books of accounts using GnuCash. This book is also for you – office-bearers of non-profits and students who want to learn accounting hands-on.

324p tuongnhuoclan 28-11-2023 6 6   Download

Part 1 of ebook "Accounting savvy for business owners" provides readers with contents including: Chapter 1 - Basic accounting rules; Chapter 2 - Accounting components; Chapter 3 - Tracking income; Chapter 4 - Tracking expenses; Chapter 5 - Managing assets; Chapter 6 - Managing liabilities;...

145p tuongnhuoclan 27-11-2023 9 4   Download