Ebook The Business Book

Part 1 of ebook "The management of construction firms: Aspects of theory" provides readers with contents including: Chapter 1 - Theories of the firm; Chapter 2 - Business objectives and strategy; Chapter 3 - Diversification; Chapter 4 - International contracting; Chapter 5 - Financial strategy;...

94p mothoiphong 28-06-2024 3 1   Download

Part 1 of ebook "Strategic management in construction (Second edition)" provides readers with contents including: construction and its business environment; the strategic role of the actors in the construction process; clients, constructors and competencies; concepts of strategic management; the firm and the strategic management process; strategic behaviour of construction firms;...

162p mothoiphong 28-06-2024 2 1   Download

Part 1 of ebook "Strategic management in construction (Second edition)" provides readers with contents including: techniques for the strategic planner; portfolio management, delphi techniques and scenarios; marketing and promotional strategies in construction; a synthesis of strategic management in construction; strategic management in the construction industry; entry and exit barriers exist in an industry; core business, core competencies and distinctive capabilities;...

96p mothoiphong 28-06-2024 2 1   Download

Part 2 of ebook "Construction management: Principles and practice" provides readers with contents including: Chapter 8 - Progress and control; Chapter 9 - Quality assurance; Chapter 10 - Health and safety; Chapter 11 - Environment; Chapter 12 - Post-contract review;...

288p mothoiphong 28-06-2024 5 2   Download

Part 1 of ebook "Proceedings of the 21st International symposium on advancement of construction management and real estate" provides readers with contents including, a cluster analysis of real estate business models in China; a comparison of barrier-free access designs for the elderly living in the community and in care and attention homes in Hong Kong; a comparison of green building policies in Asian countries or regions; a comparison of public private partnership environment between Australia and China; a conceptual model of cloud-based virtual community for BIM innovation and promotion;...

711p mothoiphong 28-06-2024 1 1   Download

Part 2 of ebook "Proceedings of the 21st International symposium on advancement of construction management and real estate" provides readers with contents including: examining critical factors affecting knowledge transfer in public-private partnership (PPP) projects; explication of challenges with acceptance of marketing functions in the management of construction business enterprise; factors influencing safety training transfer on construction sites; factors influencing the construction time and cost overrun in projects; feasibility analysis of using construction and demolition waste in se...

789p mothoiphong 28-06-2024 1 1   Download

Part 1 of ebook "Sustainability and human resource management: Developing sustainable business organizations" provides readers with contents including: introduction into sustainability and HRM; the role of HRM in developing economically, socially and ecologically sustainable organisations; human-resources mindfulness; corporate human capital and social sustainability of human resources;...

163p giangmacvien 22-06-2024 1 1   Download

Part 2 of ebook "Sustainability and human resource management: Developing sustainable business organizations" provides readers with contents including: the role of HRM in developing sustainable HRM systems; striking a balance between work effort and resource regeneration; fostering corporate sustainability; sustainability and HRM in different areas of the world; sustainability and HRM in international supply chains; conclusions and prospects for sustainability and HRM;...

279p giangmacvien 22-06-2024 1 1   Download

Part 1 of ebook "The influence of culture and personality on customer satisfaction: An empirical analysis across countries" provides readers with contents including: the satisfied customer in international business - an introduction; customer satisfaction, culture, and personality – definition of the research variables; study I - the structure of the zone of tolerance across countries and individuals;...

116p giangmacvien 22-06-2024 2 1   Download

Part 2 of ebook "The mindful marketer: How to stay present and profitable in a data-driven world" provides readers with contents including: what the CEO wants the CMO to know; the CMO and the CIO crossing the raging river; sales and marketing rethinking the system; looking inside to work outside; starting the revolution; minding the future;...

96p giangmacvien 22-06-2024 1 1   Download

Part 1 of ebook "The quintessence of strategic management: What you really need to know to survive in business (Second edition)" provides readers with contents including: Chapter 1 - Introduction - essential strategy know-how and nothing more; Chapter 2 - Strategy and strategic management - a first basic understanding; Chapter 3 - Strategic frames of reference - the key tools of strategy determination, their principles, and how they interact;...

60p giangmacvien 22-06-2024 2 1   Download

Part 2 of ebook "The quintessence of strategic management: What you really need to know to survive in business (Second edition)" provides readers with contents including: Chapter 4 - Current focal areas in strategy practice - four significant management concepts of the past 20 years; Chapter 5 - Summary - it´s your turn;...

58p giangmacvien 22-06-2024 2 1   Download

Part 2 of ebook "The strategy planning process: Analyses, options, projects (Second edition)" provides readers with contents including: Part V - Developing the corporate strategy; Part VI - Strategic analysis at the business level; Part VII - Developing the business strategies; Part VIII - Finalizing strategic planning;...

115p giangmacvien 22-06-2024 1 1   Download

Part 1 of ebook "Thriving in a new world economy: Proceedings of the 2012 world marketing congress/cultural perspectives in marketing conference" provides readers with contents including: exploring and exploiting relationships in business markets; understanding the sales force; entrepreneurship & family business in the global marketplace; embedding ethics in corporate practice; customer evaluation and cultural embeddedness; when firms get talkative a look at corporations and social media; research issues in various markets;...

207p giangmacvien 22-06-2024 1 1   Download

Part 1 of ebook "Tourism management, marketing, and development (Volume I: The importance of networks and ICTs)" provides readers with contents including: ICT and tourism; tourism branding, identity, reputation co-creation, and word-of-mouth in the age of social media; technological innovation in e-tourism; open data challenges and opportunities for the tourism industry; the role of ICT within tourism development processes in post industrial sites; e-reputation management and strategic business development using web 2.0 tools;...

137p giangmacvien 22-06-2024 4 1   Download

Part 1 of ebook "Transformational sales: Making a difference with strategic customers" provides readers with contents including: Chapter 1 - Introduction; Chapter 2 - Driving change with strategic customers; Chapter 3 - Setting the joint transformation agenda;...

86p giangmacvien 22-06-2024 1 1   Download

Part 2 of ebook "Transformational sales: Making a difference with strategic customers" provides readers with contents including: Chapter 4 - Guiding customer business transformation; Chapter 5 - Enabling internal transformation; Chapter 6 - Undertaking the transformative journey;...

86p giangmacvien 22-06-2024 2 1   Download

Part 2 of ebook "Social commerce: Marketing, technology and management" provides readers with contents including: social enterprise, other applications; the social enterprise from recruiting to problem solving and collaboration; innovative social commerce applications from social government to entertainment and gaming; strategy and implementation; strategy and performance management in social commerce; implementing social commerce systems;...

135p giangmacvien 22-06-2024 1 1   Download

Part 1 of ebook "Strategic marketing: Market-oriented corporate and business unit planning" provides readers with contents including: Chapter 1 - Introduction; Chapter 2 - The information basis of marketing planning; Chapter 3 - Market-oriented corporate planning;...

105p giangmacvien 22-06-2024 1 1   Download

Part 2 of ebook "Strategic marketing: Market-oriented corporate and business unit planning" provides readers with contents including: Chapter 4 - Market-oriented business unit planning; Chapter 5 - Planning the marketing mix; Chapter 6 - Marketing implementation and management control;...

156p giangmacvien 22-06-2024 2 1   Download